Your Ad Spend Black Hole – How to Identify and Plug the Leaks
You know that old adage, you have to spend money to make money? Nowhere is that more evident than in paid digital ads. If you…
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Google Now In Legitimate Trouble over Trademarks
Recently I was able to get my hands on the Rosetta Stone Ltd v Google, Inc. ruling from the U.S. 4th Circuit Court of Appeals. …
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A Google Social Analytics Summary + the New Backlinks Report
Editor's Note: Looking for information on Social Analytics in GA and still using Universal Analytics (or older)? You are at risk of losing any of…
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Google AdWords is Now Messing with my Ad Rotations
Today I was greeted with a message that Google AdWords will now be in control…
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Google AdWords is Messing with my Match Types
As an agency, we use Google match types as intended and exact match means we…
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2 Free Tickets to Tonight’s Wheeling Symphony Event
A little (lot?) off topic today, but we have two free tickets for the Wheeling…
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New Google+ Page Updates: Still Trying to Keep Up With Facebook?
If you use Google+, you might notice some new updates today. I’ve included a couple…
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Facebook Check-In Changes are Coming Soon (Timeline Wasn’t Enough?)
As we all know, Facebook has been making some changes lately. Although you're probably tired…
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The LinkedIn Follow Company Button: Start Using It
Today, I’m reminding everyone to use the new(ish) LinkedIn Follow Company button on their website.…
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Reach 75% (Instead of 16%) of Your Fans with Facebook’s New Ad Features
More than likely you already have a Facebook page for your business. (And if you…
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Big News: The New Facebook Pages Design
When I walked into the office this morning, Justin yelled, "Are you ready for big…
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TripAdvisor Astroturfing Hand Slapping
One of my favorite topics when it comes to review sites is astroturfing.* What is…
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