Mobile Search is the Future. Are You Ready?
How does Google envision the future in 5 years? Google executive Tim Reis recently spoke at at a Pittsburgh Advertising Federation event in Pittsburgh and revealed some of the company’s future predictions. He shared many noteworthy insights: Facts $500 billion in e-commerce purchases last year Number of internet users is [...]
4 Ways to Boost Google AdWords Performance with Automated Rules
This December Google introduced a new feature to the AdWords interface called automated rules. The company touts it as “set it & forget it.” What’s the risk?
How Google Instant Affects Paid Search
As we mentioned previously, on September 8, 2010, Google launched Google Instant, a search enhancement that shows results as you type. Since then much has been speculated about its effect on paid search. A study conducted by Marin Software was published last month, with some interesting results. Primarily three changes [...]

