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DOM News
Free Google AdWords for One Lucky Small Business »
Posted on January 12th, 2010 by Justin Seibert in DOM News, Google Adwords, Online Marketing | 4 Comments
This Thursday I begin my first regular teaching role at West Liberty University. Not bad for the kid whom the woman in Vanderbilt’s registrar office told he had the 2nd lowest graduating GPA she’d ever seen. Okay, that was my roommate. But you’re still talking about the guy whose brother mockingly nicknamed him “Our Scholar.” Even my dear mother got into the act. While visiting New Orleans one year, my folks noticed a panhandler wearing a Vanderbilt t-shirt. When my father wondered aloud what his major was, my mother quipped “sociology.”
So while it’s somewhat odd to be teaching, I’m excited. I’m also honored that the College of Business approached me to teach their ecommerce course, which they wanted taught by someone with real world experience. Which leads to the title of this post and how you can get you some sweet, gooey, delicious Google AdWords. Num, num, num.
 This Guy's a Professor?
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TAGS: adwords, capitalism, do no evil, free beer, google online marketing challenge, michael moore, skittles-covered-hotcakes, sociology degrees, Vanderbilt
Happy (and Safe) New Year »
Posted on December 31st, 2009 by Justin Seibert in DOM News, Local Search, Social Media | 1 Comment
A quick note of thanks to all our clients, employees, partners, and friends who contributed to making 2009 our company’s finest year. We’ve made huge gains as a company that would not have been possible without everyone’s support. We look to even bigger things in 2010, including some new offerings regarding local SEO that we’ll be announcing early in Q1.
Please bring in the New Year safely and enjoy New Year’s. If you’re into football be sure to root on the Mountaineers of West Virginia and Commodores of Vanderbilt. I guess two wins (over Rice and a non-NS directional Carolina school) don’t get you to a New Year’s Day bowl.
Check back next week as we’re going to be doing some posts about social media optimization, including reasons why you might NOT want to jump into the social media waters and what CMO’s should do when the President of your organization says he saw a news anchor with a twitter account, so we need one, too!
TAGS: local seo, social media optimization, twitter, vanderbilt football, west virginia, WVU
Free Google AdWords Audits »
Posted on December 4th, 2009 by Justin Seibert in DOM News, Google Adwords, Microsoft adCenter, PPC, Paid Search, SEM, Search Engines, Yahoo Search Marketing | 6 Comments
Just a quick housekeeping note: we wanted to announce a site we launched offering free Google AdWords audits. Good for Yahoo! Search Marketing and Microsoft adCenter, too, but AdWords seems to be the one most people are interested in since it takes about 2/3 of the market and usually more than that out of an advertiser’s pay per click budget.
It’s pretty low key – no fees, no contract, no obligation. We’ll even sign a Non-Disclosure Agreement. Just give us access to your account and we’ll grade how well you’re doing and give you some tips on how to optimize your paid search accounts for better ROI. And hey – if it turns out you’d like to have us do some work for you, too, well that would just be peachy. 
On that note, I also wanted to point out that you can get varying levels of help on your pay per click accounts based on your needs and budgets.
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TAGS: google adwords, Microsoft adCenter, pay per click management, ppc audits, Yahoo! Search Markeeting
We’re Hiring: Paid Search Marketing Openings »
Posted on March 6th, 2009 by Justin Seibert in DOM News, Paid Search | Leave A Comment
I’m excited to announce that Direct Online Marketing™ is hiring right now in the paid search marketing (pay per click) fields. Since we’re hiring, you know that means we’re up to our eyeballs in work, so this post is going to be short and sweet unlike the majority of stuff that Paul and I churn out and that I have waiting in the drafts folder to be finished.
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TAGS: PA, pay per click careers, pittsburgh, search marketing jobs, wheeling, WV
Happy Birthday Seibert »
Posted on January 7th, 2009 by Paul Woodhouse in DOM News | 5 Comments
Yes, it’s Tom Selleck in his birthday suit…
It would be awfully remiss of me not to wish our illustrious leader a very Happy Birthday seeming he spent half an hour dropping hints on Twitter about it last night and my facebook profile has had his name with a gift box next to it for a couple of weeks now – but gifts are so 1980s, unless you’re the one receiving them.
Have a good one.
TAGS: justin seibert
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