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Google - SEO
Reply to Reviews in Google Places »
Posted on August 9th, 2010 by Paul Woodhouse in Google - SEO, Local Search | 1 Comment
If I had a penny for every time I mentioned to somebody that they ought to respond to reviews or comments wherever they may appear I reckon I’d have close to 76p. I’d probably have another 73p every time they said they don’t want to.
I have some sympathy with business owners and their pained expressions when you tell them they have no control over what is said about them online and that they must involve themselves in conversations – good or bad – mentioning them.
That’s just the nature of the beast.
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TAGS: google places, online customer reviews
Google Facts & Figures Chart »
Posted on March 11th, 2010 by Paul Woodhouse in Google - SEO, Google Adwords, Search Engines | 3 Comments
Once upon a time there was an iddy-biddy search engine that went by the name of Google. It was run by some of the most cleverest (sic) people in the whole wide world. But, it was the job of the Google to organize everything on the other www. – the world wide web.
As the Web got bigger, Google began to grow. Then it grew some more; and a bit more, until one day they had computers under the ocean and fired trained cartographer monkeys at the moon to make maps of it using only Google turn-by-turn Navigation.
Seriously, it’s all true. Check this infographic timeline out from 1997 onwards:
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TAGS: google facts figures, google timeline chart
SEOs who can, do. SEOs who can’t, teach. »
Posted on March 3rd, 2010 by Paul Woodhouse in Google - SEO | 1 Comment
So, what’s that say about me getting the opportunity (read: roped in) to teach a portion of Justin’s ecommerce class last Thursday in Wheeling as he had a conference call to take?
As guest lecturers go you can’t get much [fill in the blank].
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TAGS: google ranking algorithms, matt cutts, on page ranking factors, seo basics, teaching seo
Through the Local Search-Looking iPad Glass »
Posted on January 28th, 2010 by Paul Woodhouse in Google - SEO, Local Search | 1 Comment
More useful: iPad or eyepad?
Apple has performed a great service for those of us who have ruined our eyesight using their iPhone and iPod Touch late at night under the bed covers with the iPad. It’s like the large print hard back novel you get in libraries for senior citizens.
Forget about the puerile derision and scorn poured upon the device all over the Web yesterday during its announcement pertaining to high-tech feminine hygiene. That’s so high school.
I remember fondly the Christmas before last my 90 year old grandmother and three year old niece taking turns on my iPod Touch needing little or no explanation as to how to use it having never set eyes on one before.
These devices, along with Google’s mobile platform, Android, and Microsoft’s rumored Zune phone as part of its three screens and a cloud strategy point to a great opportunity for small businesses on small devices and local SEO.
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TAGS: Android, Google Goggles, Google Maps, iPad
Understanding Local Search from Pittsburgh PA to Pittsbug KS »
Posted on December 16th, 2009 by Justin Seibert in Google - SEO, Google Adwords, Local Search, Microsoft adCenter, SEO, Search Engines, Yahoo Search Marketing | 4 Comments
Many of our clients (and readers) are concerned with getting traffic and buyers from throughout the United States or from all over the world. An increasing number of small businesses, larger locally-based organizations, and huge conglomerates with multiple brick-and-mortar locations are starting to realize just how powerful search engine marketing can be for their local markets.
I think we’ve talked quite a bit about the geo-targeting capabilities of pay per click accounts like Google AdWords (although it bears repeating that you can draw any kind of coverage map you’d like, including picking a 20-mile radius around your physical location). And while the ability to place AdWords ads within local business listings is potentially interesting, that option is still in beta for folks in the San City Twins (San Francisco and San Diego).
What we’ve been somewhat remiss in discussing (at least me, maybe not Paul as much) is local SEO. So, whether you’re looking for a Pittsburgh SEO firm or to rank in Pittsburg, Kansas, this article will explain a bit about how the process works. Many of these same principles work in other countries as well as we’ve used them on clients in the UK and Germany, but let’s focus here on the good ol’ U.S. of A. for simplicity’s sake. Learn more after the jump.
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TAGS: bing local listings, google 7-pack, highlights magazine, legal seo, local business listings, local seo, pittsburgh seo, small business seo, yahoo local listings
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