Happy Birthday, America!
Just a quick note to let everyone know that we’ll be closed for the 4th of July holiday tomorrow so our staff can celebrate America’s birth with our friends and families. We’re open all day today, though, and will be open Thursday and Friday. No Found Video Recap on this [...]
Charleston, WV Social Media Business Forum April 1 – No Foolin’
It’s official: West Virginia’s preeminent business newspaper will be hosting a new forum on April 1 of next year: its Social Media Business Forum. I’ll post more about this as I receive details about the rest of the program and how you can register, but there’s a great line-up of [...]
A Touch of Wheeling History with SEOdog, Benwood Brewing Co.
SEOdog and I were taking one of our strategy walks along the Ohio River today when we came upon a brick building. Nothing too remarkable other than a hideous choice in paint. Before you go any further, be aware this post has virtually nothing to do with search engine marketing [...]
It's Official! Moving from Wheeling WV to Wheeling WV
Okay, that sounds less impressive when both cities are listed. Due to some complications with things that I guess you need like carpet, we’re getting a late start to our move. Therefore, we’re having Moving Week instead of Moving Day, much like my friend Jamie has her birthmonth every year. [...]
The Top 25 Student Blogs
First and foremost, Happy Easter and Chag Sameach to all. I still don’t know what to say on Good Friday, so I’m avoiding it altogether and just wishing good holidays to all for Easter and Passover. And oh yeah – we’re open today if you need anything. For those of [...]
Blogs are Crap – More Fallout from the WVU eMBA Scandal
Rarely do I literally stop everything I’m doing to read an article. Or post a comment. Or write a blog. I hit the trifecta today. Just when I thought I had said all I could say about the WVU eMBA scandal from an online reputation management perspective, I was sent [...]
On Word-of-Mouth, Online Recruiting & Measuring Web Site Stats
Rarely do I talk about our clients and their campaigns in this space. That silence is purposeful for a lot of reasons, chief of which is that often I’m not allowed to speak about their campaigns. Not so today. We launched a new site job recruiting site for the Northern [...]
Marketing a State – Online Reputation Management for West Virginia
Fans of the old Rocky & Bullwinkle cartoon will remember when they told you to tune in next week. They would always end “Don’t miss tomorrow’s exciting episode…[Bullwinkle's Ride or Goodbye, Dollink].” Always two titles. The alternative title for this post would be “Growing Young Professional Class in WV…Now How [...]
Governor Manchin Emails State RE: Daughter's WVU MBA Scandal
Alright, Now I’m convinced the higher ups at WVU and in West Virginia State government are reading my blog and attending our Next Generation Marketing conferences. I’m not going to go through the whole spiel again, but be aware that this article is written in a non-biased fashion meant to [...]
Extreme Online Reputation Management: WVU, Mylan, & Governor's Office Edition
In getting ready for the Next Generation Marketing series across West Virginia this spring, I began thinking about my presentation on Engagement and Dialogue. In it, I will go over the premise and some recommendations for online reputation management. The last time I spoke about that publicly was at the [...]
Marketing Series Coming to a (WV) City Near You
Alright – time for some news about something I’ve wanted to talk about for awhile, but was kind of “embargoed” against doing so. For those of you not aware of the term “embargo,” I can empathize. The first time I sent out a press release, I had no idea what [...]
Governor Emails Entire State about WVU Football Coach Leaving
Tragedy struck the state of West Virginia yesterday afternoon. Not tragedy like a bridge collapsing and killing 40 people instantly, tragedy like a popular football coach leaving to go to Michigan. Justin SeibertJustin Seibert is the President of Direct Online Marketing. He regularly speaks on search engine marketing, social media [...]
eBay: Where Rickety Old Buses Go to Pasture…
During my formative years over in the UK, I remember a bit of a fuss over a bus. I don’t want to lose anybody here, but circa 1988, Burnley & Pendle Transport bought themselves a fleet of old red London double becker buses and named them all after characters in [...]
FOUND! GOOGLE ADWORDS AUDIT
