Web Development

ALT - Not Knowing these 3 Letters could Cost You $6 Million »
Posted on August 29th, 2008 by Justin Seibert in E-commerce, Government Marketing, Internet, SEO, Web Development | 5 Comments

I’m a frugal person.  I used to say cheap, but I know a business owner who reuses his own dental floss - now that’s cheap and probably unsanitary.  So when I see a company pay a $6 million settlement for not knowing - or caring - about the most basic of search engine optimization (SEO) functions, I choke on my Cap’n Crunch.

The target company who raised the ire of the plaintiff in this case?

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Health & Safety in the Webspace »
Posted on July 21st, 2008 by Paul Woodhouse in Web Development | Leave A Comment

On my (now) regular morning flounce into work I adroitly negotiate my way past all manner of obstacles - the main street traffic, the weather-worn back alley prophylactic, and the clouds of pre-work smokers. But, this morning I had to make my way round a couple of roofers attending to their business on a building next to Subway on Market St.

Having been on a site or two in my time I’m well aware of certain health and safety measures. The most basic being, when working above the general public you have to cordon off an area so they aren’t walking under ladders or, to be more precise, walking into them.

Invariably this means wrapping yellow tape marked ‘caution’ round the base of your ladders, the nearest lamp post and a handy fire hydrant.
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On Word-of-Mouth, Online Recruiting & Measuring Web Site Stats »
Posted on June 27th, 2008 by Justin Seibert in Business Blogging, DOM News, Local News, Online Marketing, Web Development | 5 Comments

Rarely do I talk about our clients and their campaigns in this space. That silence is purposeful for a lot of reasons, chief of which is that often I’m not allowed to speak about their campaigns. Not so today. We launched a new site job recruiting site for the Northern Panhandle of West Virginia and Upper Ohio Valley Tuesday and there are 2 powerful points you can take away from this post, which you can use to improve your marketing today.

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Love is…… »
Posted on March 19th, 2008 by Paul Woodhouse in Slightly Off-Topic, Web Development | Leave A Comment

I’m not one to fall in love easily. I’m more inclined to fancy the pants off something from a distance. The thrill is in the chase and the whiff of the greasepaint.

You are my quarry - hear me roar.

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(Im)Press The Flesh 101 »
Posted on February 13th, 2008 by Paul Woodhouse in Web Credibility, Web Development | 3 Comments

You Americans and your ding-dang-doodling handshakes.

I’m well aware you go to finishing school to hone the finer arts of first impression making, and ‘Handshaking 101′ is the first thing on the syllabus.

Extend. Lock. Grasp. Eye Contact. Don’t Wince.

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Who Knows about your “Presents”? »
Posted on December 26th, 2007 by Justin Seibert in Business Blogging, Email Marketing, Marketing, Online Advertising, PPC, Paid Search, SEM, SEO, Social Media, Web Development | 1 Comment

I have two young children, the oldest 2 1/2. She’s a little afraid of the big guy in the red suit, but she likes the Christmas tree and holiday specials, especially the Grinch (the classic one). So we weren’t really sure if she’d ‘get’ Christmas this year or not.

So when we had to wake her at 7:30 we figured this wouldn’t be the year. And when we asked her if she wanted to go open presents, she replied, “no.” Definitely not 2007. Continue reading →

The Essential Web Site Check List – Part 3 »
Posted on April 22nd, 2007 by Justin Seibert in PPC, Paid Search, SEO, Search Engines, Web Development | Leave A Comment

First of all, I want to apologize for using Pittsburgh Pirate Ronny Paulino in my post about content management systems (step #2). He’s probably my favorite Bucco and it’s clear that I jinxed him. So no q&a today. The Pirates, set for a resurgence, don’t need me adding bad luck to the cause.

With mea culpa out of the way, let’s explore why you should think about Google, Yahoo! and those other search engines when you’re having your Web site developed or redeveloped. Continue reading →

The Essential Web Site Check List – Part 2 »
Posted on April 4th, 2007 by Justin Seibert in Web Development | Leave A Comment

In my last entry, I discussed the importance of design when having a Web site built or rebuilt. It’s probably the one thing that everyone thinks about when undertaking their Web project.

Today, I’d like to explore something that most people never consider: what happens when you need to make changes? Without further ado, here’s the second of 4 areas to explore with any new or redesigned Web site. Continue reading →

The Essential Web Site Check List – Part 1 »
Posted on March 18th, 2007 by Paul Woodhouse in Web Development | Leave A Comment

My lottery dream* is using my new-found free time to work at a different business for a week for about 30 weeks a year. One of the reasons I love my job is that I kind of get to do that already. I speak with business owners all the time and learn about their companies and what makes them successful. Continue reading →

The Iceman Cometh to my Municipal Water Pipes »
Posted on February 25th, 2007 by Justin Seibert in Web Development | Leave A Comment

You know what I like? Running water. Turns out I’m a big fan. Oh sure, I never had a poster of the Department of Water & Power hanging next to Mario Lemieux on my wall, but maybe I would now if my wife let me decorate anything in our house. She told me I could have one room, but I hardly thing a converted garage without heat or access from inside the house counts. At least my Al Bundy Polk High cut-out can hang out there.

During the most recent big freeze, a pipe burst in my water district, cutting off water flow for over 24 hours. Not knowing what caused the problem originally, I went over to a neighbor’s house to see if she had water. She said no, so I went back home and called the Ohio County Water Overlords or whatever they’re officially called. Continue reading →

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