Lightning Fast: Reason #68 Why We Love PPC
Yesterday we received a pretty fun call from one of our clients who is the market leader in their field. Not involving an uncommon situation, but definitely providing a nice break to the day that got our paid search team amped. A pretty huge corporation ate up a quasi-competitor. They [...]
Never Ever Ever Dev Test a Site w/o Blocking Spiders
I’m not a big believer in the words “never” or “always,” but am going to use it here like the Yeti in Monsters, Inc. “Rule #1 out here: Always…No, never go out in a blizzard.” Since we’re now starting to build out our new WordPress site on a test server, [...]
Goals are Your Friend in Google Analytics (Unlike France in the World Cup)
Update: USA! USA! USA! Update 2: England advances, putting both official DOM rooting interests through to the next round. Since the television down here in Wheeling is on the USA game and the one in Cleveland is focused on the Three Lions*, I couldn’t resist making a World Cup reference [...]
PPCBaby Introduces the New Pool Table
We started doing phone interviews for our new SEM positions today and my favorite question so far was about our company culture. Well, since our pool table was just delivered on Sunday, I figured it might be worthwhile to show the first game being played, courtesy of PPCBaby. Sorry for [...]
Housekeeping Update
Since one of our readers emailed me today to heckle / question why we hadn’t posted in awhile, I thought it might be good to give everyone an update on what’s going on here in our little corner of the Ohio Valley with a housekeeping update: Generally, if we’re not [...]

