This Week in Embarrassing Contextual Matches
So I had heard about comedian Greg Giraldo passing away on my morning commute (a term I use loosely in comparing WV commutes to Los Angeles) and I did a Google News search to learn more, which took me to some celebrities site. This site is all about monetization, so [...]
Search Engine Visibility Equals Reputation
One of the many things I love about life is seeing how other people view the world. Today a potential client came down to our Wheeling, WV office to discuss how they could use SEO for exporting. We started off the conversation by doing some Google searches together in the [...]
There’s No Need for Fear
Just a heads up that we’re moving our Web site today with the first major makeover since we put up our shingle. It’s a completely different look and fairly different layout for the blog and site (especially the home page), so longtime visitors might be a little thrown. Consider this [...]
The A-Z of Google Instant
Maybe only interesting for SEO types, but try typing in each letter of the alphabet and see what comes up first in Google Instant Search: Paul WoodhousePaul looks after the SEO side of things here at Direct Online Marketing as well as trying to work out the best social media [...]
Google Instant: Great Way to Burn through Your AdWords Budget
So seemingly the whole world is abuzz about Google Instant – that new feature Google launched today where results will update automatically as you type. Search marketers tend to live in an isolated world where we think everybody lives and dies – heck, even notices – all the changes Google [...]
Are Online Banners Considered Paid Search?
Just a quick update today from the From the Analytics Files, where someone asked, “Are online banners considered paid search?” It’s an interesting question and if someone is googling that question, others are probably wondering the same thing. The quick answer is “not really,” but if you’re interested in a [...]
Yahoo! Search Marketing Ambassador Program Discontinued
Kind of a sad day here at West Virginia’s search engine marketing headquarters. I received this email last night from Yahoo!: Dear Ambassador, As a result of Yahoo!’s upcoming transition to Microsoft Advertising adCenter’s search platform, we will be discontinuing the Yahoo! Ambassador Program effective September 30, 2010. Based on [...]
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