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Inconvenience Stores: A Lazy Geezer’s Guide to Lame VOD vs PPC »
Posted on March 11th, 2008 by Paul Woodhouse in PPC, Paid Search | Leave A Comment
If there’s one thing you Americans have mastered, it’s the art of convenience.
From drive thru anything (banks have always been a particular favorite) to video on demand, if there’s a way to make something less difficult and more convenient, you’ll nail it.
Although there has to be an inversely proportional correlation between the amount of energy expended in creating or developing said ‘conveniences’ and using them. After all, one man’s convenience is another man’s stone cold bone idle laziness.
Yup, that’s what I’m talking about.
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TAGS: click through, comcast, landing pages, PPC, video on demand
Are your Online Marketing Conversion Pages The Sweater Song or Cotton Eyed Joe? »
Posted on February 8th, 2007 by Justin Seibert in Online Advertising, Online Marketing, PPC | Leave A Comment
 Today I was on the way to work and instead of listening to books on tape I was listening to the radio. I hit a Pittsburgh station and on came Undone – The Sweater Song by Weezer. The static was horrible. Yet I continued to listen.
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TAGS: conversion rates, landing pages
Go Back, Baby. Momma Needs Drugs »
Posted on January 3rd, 2007 by Justin Seibert in Online Marketing, SEM | Leave A Comment
I was reviewing my blog posts recently and saw how often I mention something about my kids. I laughed thinking about how different this blog would look were Justin at age 25 – he who dressed in a poor man’s gerbil outfit and rolled around OU’s block party scene in a giant ball one Halloween night – writing it.
So in honor of Young Justin, I won’t discuss my youngin’s at all in this post. Instead, I’ll discuss Torri Roger’s latest edition to the family.
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TAGS: conversion rates, free consultation, landing pages, SEM
Someone that can Teach You the Proper Use of Credibility and the Figure-4 »
Posted on January 1st, 2007 by Justin Seibert in Web Credibility | Leave A Comment
Last night I’m having trouble sleeping. Still not quite back to normal after our trip to Germany. Trust me, it’s not from staying up too late on New Year’s Eve. My friend’s 15-month-old beat me (a very labored 9:00 PM vs. at least 9:30 if not later).
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TAGS: conversion rates, landing pages
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