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Why Linking Out is a Bobby Jindal No-Brainer »
Posted on March 2nd, 2009 by Paul Woodhouse in Google - SEO, Link Building | 3 Comments

Obviously there are a few things that rankle when it comes to visiting a Website. In particular, the old blood pressure bubbles a couple of degrees higher when, on clicking on a link relating to a given third party service or product, it takes you to the category or tag on that site relating to that product or service. I’m not talking about companies who link to products or services on their business Websites, but places that are talking or reviewing third party services.

Somewhere like Engadget or your average online news outfit.

The problem is they’ll link any mention of an iPhone to their category or tag page about iPhones. As much as I’m interested in Engadget’s particular take on the particular service, I still want to be taken to the Web page of the service they happen to be talking about.
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