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Healthcare Marketing Research & Survey Results »
Posted on November 3rd, 2008 by Justin Seibert in Google Adwords, Healthcare Marketing, Microsoft adCenter, Online Marketing, Paid Search, SEM, SEO, Search Engines, Web Credibility, Yahoo Search Marketing | 2 Comments

Halloween at Direct Online MarketingOn Halloween, we cited some Harris Interactive research regarding how consumers like to find answers to their healthcare questions.  We also asked you “What are the most used online resources to gather information on a health question / concern?”  Probably a bit of a misleading question since some people answered what they used while others answered what they thought most people used.

Either way, the results of the survey and the actual data from HI after the jump.

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Is Your Customer Service in it for the Long U-Haul? »
Posted on August 27th, 2008 by Paul Woodhouse in Internet, Press Strategies, Social Media, Web Credibility | 5 Comments

This past couple of weeks has been the best of times, but it’s also been the worst of times. I foolhardily coordinated our move back up round Cleveland the same weekend I left for England to go and surprise my Gran for her 90th. Yet it takes somebody who bleeds idiot or has serious luck issues to rent a 24 foot U-Haul truck that has a zombie battery, locks their keys in the trunk, misses flights, spends an exorbitant amount one way to get to their connecting flight only for it to be canceled on arrival, and has their laptop screen broken.

I get a little bit peeved at my lifelong insistence on jazzing up the mundane to heart attack proportions, but all in all I’m quite Zen about stuff going wrong or right. Fists pummeling dashboards is nothing more than a meditative chi release.

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Blogs are Crap - More Fallout from the WVU eMBA Scandal »
Posted on August 12th, 2008 by Justin Seibert in Business Blogging, DOM News, Government Marketing, Internet, Local News, Local Search, Search Engine Reputation Management, Web Credibility | 5 Comments

Rarely do I literally stop everything I’m doing to read an article.  Or post a comment.  Or write a blog.  I hit the trifecta today.

Just when I thought I had said all I could say about the WVU eMBA scandal from an online reputation management perspective, I was sent a link to this article:

Interim WVU president has big goals — but don’t count on him blogging

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“I’m So (Not) Excited, and I Just Can’t Hide It” »
Posted on August 5th, 2008 by Paul Woodhouse in Social Media | 3 Comments

This morning, Justin accused me of being a bit short on the old handle. Or more short-tempered than usual.

I find this shocking for the fact that I like to think of myself as somewhat a-motional. (I know theoretically that means I don’t move around much, and I don’t, but a-emotional is far too clumsy and has me mentally over-exerting my jaw muscles just thinking about saying it.)

I think I may be over-compensating for any excitement about moving back up Cleveland way (don’t you be getting too excited, I shall be telecommuting) and going on vacation back to England on my own for a couple of weeks.

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Which Twittering Twit… »
Posted on July 17th, 2008 by Paul Woodhouse in Business Blogging, Social Media | 3 Comments

…after being explained the intricacies of Twitter said, of a tweet’s 140 character posting limit, “Is that per month?”

a) My lovely wife, Stephanie.
b) Ms. Riley, the world’s oldest blogger, who died this weekend at the age of 108.
c) An old chum I met on facebook recently who asked what Google was when replying to what I said I did for a living.
d) Me.

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