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Prepping for Yahoo! Microsoft Wonder Twins Search Alliance »
Posted on July 1st, 2010 by Justin Seibert in Microsoft adCenter, Paid Search, Search Engines, Yahoo Search Marketing | 1 Comment

As we prepare for the Yahoo! Microsoft Search Alliance when these two superheros say, “Wonder Twins Activate: Form of Chinese-Friendly Google,” we here at Direct Online Marketing can’t help but shed a few tears.  We may never have another chance to watch the Search Engine Rap Battle again.
wonder twins activate
But the real question: are you prepared?  Pick your position out of one of the following 3 scenarios ranked in order of least work to most work to learn what you need to know.
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Healthcare Marketing Research & Survey Results »
Posted on November 3rd, 2008 by Justin Seibert in Google Adwords, Healthcare Marketing, Microsoft adCenter, Online Marketing, Paid Search, SEM, SEO, Search Engines, Web Credibility, Yahoo Search Marketing | 1 Comment

Halloween at Direct Online MarketingOn Halloween, we cited some Harris Interactive research regarding how consumers like to find answers to their healthcare questions.  We also asked you “What are the most used online resources to gather information on a health question / concern?”  Probably a bit of a misleading question since some people answered what they used while others answered what they thought most people used.

Either way, the results of the survey and the actual data from HI after the jump.

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Yahoo! Search Marketing to Scrap Fixed Minimum Keyword Bids – EWS v. 4.0.0 »
Posted on December 13th, 2007 by Paul Woodhouse in Uncategorized | Leave A Comment

Just got this email from the higher-ups at Yahoo! Search Marketing and it appears there are changes afoot. The most interesting being the change to no fixed minimum keywords bids.

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