Target by Luke Chueh


So a blogger takes issue with everyone’s favorite faux-French accentuated retailer, Target, and their current billboard advertisement, and they receive this reply from some genius at their PR department (backstory here):

Good Morning Amy,

Thank you for contacting Target; unfortunately we are unable to respond to your inquiry because Target does not participate with non-traditional media outlets. This practice is in place to allow us to focus on publications that reach our core guest.

Once again thank you for your interest, and have a nice day.

Oh deary, deary me.

For anybody wondering, this is a perfect example of how not to do business online in 2008.

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Paul Woodhouse

Paul looks after the SEO side of things here at Direct Online Marketing as well as trying to work out the best social media strategies for our clients.