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	<title>Comments on: The Mitchell Report &#8211; What the Implicated Should Do from a(n Internet) Marketing Perspective</title>
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		<title>By: Frank Pufall</title>
		<link>http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html/comment-page-1#comment-36</link>
		<dc:creator>Frank Pufall</dc:creator>
		<pubDate>Mon, 17 Dec 2007 19:41:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html#comment-36</guid>
		<description>Here is an article off espn.com that talks a little about the issue of fan perception of &lt;a href=&quot;http://sports.espn.go.com/mlb/columns/story?columnist=stark_jayson&amp;id=3157202&amp;lpos=spotlight&amp;lid=tab3pos1&quot; rel=&quot;nofollow&quot;&gt;steroid use in baseball vs. football&lt;/a&gt;

My favorite part is the paragraph, &quot;Sorry, we&#039;re just tired of the ridiculous oversimplification of a complicated issue. It never stops. People just can&#039;t wait to pin easy talk-show labels on every one of these stories. But look a little closer the next time you come up for air. They don&#039;t all fit.&quot;  Then you go read the comments section and most people miss this statement all together.</description>
		<content:encoded><![CDATA[<p>Here is an article off espn.com that talks a little about the issue of fan perception of <a href="http://sports.espn.go.com/mlb/columns/story?columnist=stark_jayson&amp;id=3157202&amp;lpos=spotlight&amp;lid=tab3pos1" rel="nofollow">steroid use in baseball vs. football</a></p>
<p>My favorite part is the paragraph, &#8220;Sorry, we&#8217;re just tired of the ridiculous oversimplification of a complicated issue. It never stops. People just can&#8217;t wait to pin easy talk-show labels on every one of these stories. But look a little closer the next time you come up for air. They don&#8217;t all fit.&#8221;  Then you go read the comments section and most people miss this statement all together.</p>
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		<title>By: Justin Seibert</title>
		<link>http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html/comment-page-1#comment-34</link>
		<dc:creator>Justin Seibert</dc:creator>
		<pubDate>Mon, 17 Dec 2007 17:26:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html#comment-34</guid>
		<description>Wow - thanks everyone for all the great comments.  I&#039;ve included some thoughts in response &lt;a href=&quot;http://www.directom.com/internet-marketing-blog/of-apologies-black-hatting-more-%e2%80%93-follow-up-to-the-mitchell-report-post_125.html&quot; rel=&quot;nofollow&quot;&gt;on a new post&lt;/a&gt;. </description>
		<content:encoded><![CDATA[<p>Wow &#8211; thanks everyone for all the great comments.  I&#8217;ve included some thoughts in response <a href="http://www.directom.com/internet-marketing-blog/of-apologies-black-hatting-more-%e2%80%93-follow-up-to-the-mitchell-report-post_125.html" rel="nofollow">on a new post</a>.</p>
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		<title>By: Paul Woodhouse</title>
		<link>http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html/comment-page-1#comment-31</link>
		<dc:creator>Paul Woodhouse</dc:creator>
		<pubDate>Sat, 15 Dec 2007 18:50:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html#comment-31</guid>
		<description>Personally, I&#039;m not a fan of of inferring what color hats people are wearing as we all know that over time they all come out looking different after a few rinse cycles.

I only tend to take any notice of what Google talks about in its own Webmaster guidelines, which I&#039;m presuming you&#039;ve read with all the bluster being talked about SEO.

If not, here&#039;s a link to what they have to say about &lt;a href=&quot;http://www.google.com/support/webmasters/bin/answer.py?answer=66356&amp;query=link+exchange&amp;topic=&amp;type&quot; rel=&quot;nofollow&quot;&gt;linking&lt;/a&gt;.

My only accusation is that the linking patterns that this particular contest encouraged appear to bend or break a number of them. That&#039;s it. I fear the big G.

As for your protestations about gaming contests........what&#039;s that about? Some Freudian slip?

And thank you for the head&#039;s up on the comment subscription thing. We&#039;ve only just moved this blog over to Wordpress and are still ironing a few kinks out. Still, better to have a slightly squiffy comments notification system than to hide behind private forum posts. 

But, it&#039;ll have to wait until Monday morning as it&#039;s snowing and I&#039;ve got to do a spot of Christmas shopping.

Have a lovely weekend.</description>
		<content:encoded><![CDATA[<p>Personally, I&#8217;m not a fan of of inferring what color hats people are wearing as we all know that over time they all come out looking different after a few rinse cycles.</p>
<p>I only tend to take any notice of what Google talks about in its own Webmaster guidelines, which I&#8217;m presuming you&#8217;ve read with all the bluster being talked about SEO.</p>
<p>If not, here&#8217;s a link to what they have to say about <a href="http://www.google.com/support/webmasters/bin/answer.py?answer=66356&#038;query=link+exchange&#038;topic=&#038;type" rel="nofollow">linking</a>.</p>
<p>My only accusation is that the linking patterns that this particular contest encouraged appear to bend or break a number of them. That&#8217;s it. I fear the big G.</p>
<p>As for your protestations about gaming contests&#8230;&#8230;..what&#8217;s that about? Some Freudian slip?</p>
<p>And thank you for the head&#8217;s up on the comment subscription thing. We&#8217;ve only just moved this blog over to Wordpress and are still ironing a few kinks out. Still, better to have a slightly squiffy comments notification system than to hide behind private forum posts. </p>
<p>But, it&#8217;ll have to wait until Monday morning as it&#8217;s snowing and I&#8217;ve got to do a spot of Christmas shopping.</p>
<p>Have a lovely weekend.</p>
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		<title>By: jeremy wright</title>
		<link>http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html/comment-page-1#comment-28</link>
		<dc:creator>jeremy wright</dc:creator>
		<pubDate>Sat, 15 Dec 2007 17:21:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html#comment-28</guid>
		<description>Paul, if you have an accusation to make, make it. But back it up with facts and data.

Darren ran a contest on his blog. Darren does lots of those. Geoff entered. He wasn&#039;t given any preferential treatment (no offence to geoff, but if we were going to &quot;game&quot; contests, we&#039;d do it with larger and more profitable blogs. Geoff was one of the winners (decided, I believe, by a panel of judges).

For winning, he got links. from those links, he got pingbacks. As a way of saying thanks, he accepted those.

Forgive me if this sounds snarky, but I don&#039;t get the connection from that to any kind of misdeed on b5&#039;s, darren&#039;s or geoff&#039;s part. And nobody with any knowledge of seo would say this is blackhat (which is, by definition, all about exploiting vulnerabilities in a deviant manner).

Now if you have problems with network interlinking, feel free to bring that as well. But I&#039;d encourage you to use my email first, as you&#039;ll find we&#039;ve been the most aggressive network on the planet in terms of creating healthy, topical interlinking programs that go well beyond what even the mainstream media does.

Again, if you have accusations, bring&#039;em, but make sure to bring data as well.

And, since the comment notification system here is fubar&#039;d, email me when you do so I can set you straight ;-)</description>
		<content:encoded><![CDATA[<p>Paul, if you have an accusation to make, make it. But back it up with facts and data.</p>
<p>Darren ran a contest on his blog. Darren does lots of those. Geoff entered. He wasn&#8217;t given any preferential treatment (no offence to geoff, but if we were going to &#8220;game&#8221; contests, we&#8217;d do it with larger and more profitable blogs. Geoff was one of the winners (decided, I believe, by a panel of judges).</p>
<p>For winning, he got links. from those links, he got pingbacks. As a way of saying thanks, he accepted those.</p>
<p>Forgive me if this sounds snarky, but I don&#8217;t get the connection from that to any kind of misdeed on b5&#8217;s, darren&#8217;s or geoff&#8217;s part. And nobody with any knowledge of seo would say this is blackhat (which is, by definition, all about exploiting vulnerabilities in a deviant manner).</p>
<p>Now if you have problems with network interlinking, feel free to bring that as well. But I&#8217;d encourage you to use my email first, as you&#8217;ll find we&#8217;ve been the most aggressive network on the planet in terms of creating healthy, topical interlinking programs that go well beyond what even the mainstream media does.</p>
<p>Again, if you have accusations, bring&#8217;em, but make sure to bring data as well.</p>
<p>And, since the comment notification system here is fubar&#8217;d, email me when you do so I can set you straight <img src='http://www.directom.com/internet-marketing-blog/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
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		<title>By: Lara Kulpa</title>
		<link>http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html/comment-page-1#comment-27</link>
		<dc:creator>Lara Kulpa</dc:creator>
		<pubDate>Sat, 15 Dec 2007 16:32:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html#comment-27</guid>
		<description>Paul - &quot;link building on steroids&quot; is a little extreme, IMO also.

It appears as though you&#039;re quite the stranger to ProBlogger writing projects versus &quot;black hat SEO&quot; - I tend to think your focus is more along the lines of damning people who appear to be doing something you don&#039;t like right off the cuff, rather than realize that it&#039;s not just Geoff or Darren, or even the other bloggers involved in the writing project who are doing things this way. It&#039;s the way WordPress handles trackbacks and the way Geoff chooses to give back to those who thought enough to link to him by allowing the trackbacks to appear. There&#039;s no black hat (or even white hat) SEO involved here.

As an SEO myself, I&#039;m all too familiar with the kinds of people who just flat out think that SEO is a scam or full of black-hatters. In this case, you&#039;re way off base, and I think you should probably do the right thing (because you now know, and have admitted yourself that you were wrong) and post a retraction for the statement you made about Geoff.

Rather than try to defend your incorrect assumptions, that is.</description>
		<content:encoded><![CDATA[<p>Paul &#8211; &#8220;link building on steroids&#8221; is a little extreme, IMO also.</p>
<p>It appears as though you&#8217;re quite the stranger to ProBlogger writing projects versus &#8220;black hat SEO&#8221; &#8211; I tend to think your focus is more along the lines of damning people who appear to be doing something you don&#8217;t like right off the cuff, rather than realize that it&#8217;s not just Geoff or Darren, or even the other bloggers involved in the writing project who are doing things this way. It&#8217;s the way WordPress handles trackbacks and the way Geoff chooses to give back to those who thought enough to link to him by allowing the trackbacks to appear. There&#8217;s no black hat (or even white hat) SEO involved here.</p>
<p>As an SEO myself, I&#8217;m all too familiar with the kinds of people who just flat out think that SEO is a scam or full of black-hatters. In this case, you&#8217;re way off base, and I think you should probably do the right thing (because you now know, and have admitted yourself that you were wrong) and post a retraction for the statement you made about Geoff.</p>
<p>Rather than try to defend your incorrect assumptions, that is.</p>
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		<title>By: Paul Woodhouse</title>
		<link>http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html/comment-page-1#comment-26</link>
		<dc:creator>Paul Woodhouse</dc:creator>
		<pubDate>Fri, 14 Dec 2007 21:43:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html#comment-26</guid>
		<description>How ya doing, Jeremy?

Was the competition not run by Darren Rowse, a vice-president and founder of b5media?

And does Geoff not write his blog for b5media?

Also, has Darren not run more than one or two of these types of competitions?

With all the reciprocal linking (considering Darren promised two reciprocals for each entrant and one or two out of the 893 who participated linking to each other) and the odd bit of network cross-linking going on, you could possibly equate it to link building on steroids. ;-)</description>
		<content:encoded><![CDATA[<p>How ya doing, Jeremy?</p>
<p>Was the competition not run by Darren Rowse, a vice-president and founder of b5media?</p>
<p>And does Geoff not write his blog for b5media?</p>
<p>Also, has Darren not run more than one or two of these types of competitions?</p>
<p>With all the reciprocal linking (considering Darren promised two reciprocals for each entrant and one or two out of the 893 who participated linking to each other) and the odd bit of network cross-linking going on, you could possibly equate it to link building on steroids. <img src='http://www.directom.com/internet-marketing-blog/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
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		<title>By: David Woods</title>
		<link>http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html/comment-page-1#comment-25</link>
		<dc:creator>David Woods</dc:creator>
		<pubDate>Fri, 14 Dec 2007 21:03:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html#comment-25</guid>
		<description>In your placing the blame on the players, you must not leave out the role of owners, GMs (like Brian Sabian) and most importantly the Commissioner (the dishonorable Bud Selig) among those who could use more than their fair amount of reputation management because of their failure to act and their role in creating an atmosphere where those who were taking were rewarded.  

But I&#039;m not sure any amount of reputation management is going to rehabilitate the images of these individuals for some time.</description>
		<content:encoded><![CDATA[<p>In your placing the blame on the players, you must not leave out the role of owners, GMs (like Brian Sabian) and most importantly the Commissioner (the dishonorable Bud Selig) among those who could use more than their fair amount of reputation management because of their failure to act and their role in creating an atmosphere where those who were taking were rewarded.  </p>
<p>But I&#8217;m not sure any amount of reputation management is going to rehabilitate the images of these individuals for some time.</p>
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		<title>By: Jeremy Wright</title>
		<link>http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html/comment-page-1#comment-24</link>
		<dc:creator>Jeremy Wright</dc:creator>
		<pubDate>Fri, 14 Dec 2007 20:08:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html#comment-24</guid>
		<description>Given that it&#039;s obviously not black hat SEO (dozens of blogs, all independently authored and none of them affiliated), probably best to edit your original post.

As far as folk pinging with the same words, the reason&#039;s obvious if you just click around: 

Every post linked just copies and pastes Darren&#039;s list. Since that list includes Geoff&#039;s post, each pingback will look exactly the same to WordPress.

While I&#039;m quite biased (as Geoff&#039;s &quot;boss&quot;), his approving bloggers who linked to him is totally the right call. 

Now, if this happened every day or week we could question Geoff&#039;s motives or whatnot. But making an out and out claim that another blogger is engaging in back hat tactics is not only mean, it&#039;s uninformed. A few minutes of research would have shown what I saw: a lot of blogs copying a list of posts.

All the best with your continued blogging and success, just please feel free to click around a bit before posting something as damning as &quot;black hat SEO&quot;. It&#039;s like me saying you&#039;re obviously working withe mob because your standard of living suddenly increases, even though you do the same job you did last week - when the real reason is your uncle died and left you $$$.</description>
		<content:encoded><![CDATA[<p>Given that it&#8217;s obviously not black hat SEO (dozens of blogs, all independently authored and none of them affiliated), probably best to edit your original post.</p>
<p>As far as folk pinging with the same words, the reason&#8217;s obvious if you just click around: </p>
<p>Every post linked just copies and pastes Darren&#8217;s list. Since that list includes Geoff&#8217;s post, each pingback will look exactly the same to WordPress.</p>
<p>While I&#8217;m quite biased (as Geoff&#8217;s &#8220;boss&#8221;), his approving bloggers who linked to him is totally the right call. </p>
<p>Now, if this happened every day or week we could question Geoff&#8217;s motives or whatnot. But making an out and out claim that another blogger is engaging in back hat tactics is not only mean, it&#8217;s uninformed. A few minutes of research would have shown what I saw: a lot of blogs copying a list of posts.</p>
<p>All the best with your continued blogging and success, just please feel free to click around a bit before posting something as damning as &#8220;black hat SEO&#8221;. It&#8217;s like me saying you&#8217;re obviously working withe mob because your standard of living suddenly increases, even though you do the same job you did last week &#8211; when the real reason is your uncle died and left you $$$.</p>
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		<title>By: Geoff Young</title>
		<link>http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html/comment-page-1#comment-23</link>
		<dc:creator>Geoff Young</dc:creator>
		<pubDate>Fri, 14 Dec 2007 19:21:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html#comment-23</guid>
		<description>You argue incorrectly. I honestly have no idea why that text keeps showing up. Personally I think it looks ugly, but as they come in, I approve them out of courtesy to the folks who linked (so other people can visit their sites).

Question my motives if you must, but let the record show that there is nothing underhanded going on here. I don&#039;t know a way to prove this beyond giving you my word but there it is.</description>
		<content:encoded><![CDATA[<p>You argue incorrectly. I honestly have no idea why that text keeps showing up. Personally I think it looks ugly, but as they come in, I approve them out of courtesy to the folks who linked (so other people can visit their sites).</p>
<p>Question my motives if you must, but let the record show that there is nothing underhanded going on here. I don&#8217;t know a way to prove this beyond giving you my word but there it is.</p>
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		<title>By: Justin Seibert</title>
		<link>http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html/comment-page-1#comment-22</link>
		<dc:creator>Justin Seibert</dc:creator>
		<pubDate>Fri, 14 Dec 2007 19:04:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.directom.com/internet-marketing-blog/the-mitchell-report-what-the-implicated-should-do-from-an-internet-marketing-perspective_121.html#comment-22</guid>
		<description>Geoff, thanks for the response.  You were right in that you are not self-spamming your comments.  I did a quick look and did not notice the comments were actually pingbacks - I apologize.

Having said that, I still argue that you are - either inadvertently or advertantly (is that a word?) - trying to game the system.  In each of the 28 pingbacks, the same comment is listed each time: &quot;Five Unforgettable Roger Clemens Moments by Geoff Young&quot;.  That makes it seem like people are in some weird linking scheme.  I don&#039;t know, maybe that&#039;s just a byproduct of ProBlogger&#039;s Top 5 Contest, but it sure doesn&#039;t look like it&#039;s on the up and up.  

Also - maybe it&#039;s something with our system, but I&#039;m curious why the portion of this post wouldn&#039;t show up in your pingback.  Is that because I don&#039;t have the same text?

Regardless, it&#039;s a shame in either case, because I really enjoyed your post and think it&#039;s a great list that stands on its own merit.</description>
		<content:encoded><![CDATA[<p>Geoff, thanks for the response.  You were right in that you are not self-spamming your comments.  I did a quick look and did not notice the comments were actually pingbacks &#8211; I apologize.</p>
<p>Having said that, I still argue that you are &#8211; either inadvertently or advertantly (is that a word?) &#8211; trying to game the system.  In each of the 28 pingbacks, the same comment is listed each time: &#8220;Five Unforgettable Roger Clemens Moments by Geoff Young&#8221;.  That makes it seem like people are in some weird linking scheme.  I don&#8217;t know, maybe that&#8217;s just a byproduct of ProBlogger&#8217;s Top 5 Contest, but it sure doesn&#8217;t look like it&#8217;s on the up and up.  </p>
<p>Also &#8211; maybe it&#8217;s something with our system, but I&#8217;m curious why the portion of this post wouldn&#8217;t show up in your pingback.  Is that because I don&#8217;t have the same text?</p>
<p>Regardless, it&#8217;s a shame in either case, because I really enjoyed your post and think it&#8217;s a great list that stands on its own merit.</p>
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