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Pittsburgh SEO

Direct Online Marketing™ is a full service search engine marketing firm located right outside Pittsburgh, PA. We have clients throughout the metro region, and we and our staff are members of many local organizations, such as the Pittsburgh Technology Council, Pittsburgh Advertising Federation, Pittsburgh Chapter of the AMA, and the Washington County Chamber of Commerce. We are proud of our relationship with the City of Champions!

Search Engine Optimization in the 'Burgh

While we have clients all over the country, we do get a lot of inquiries from and provide services for many companies in the areas surrounding Pittsburgh. SEO, or Search Engine Optimization, is being used by companies ranging from McKees Rocks to Kittaning to Indiana to Washington to Cranberry and all sorts of townships and cities surrounding "dahn tawn."

These organizations know how being able to reach potential customers regionally, nationally, and globally can boost their profits and marketing ROI.

Fries On Top of Your Pittsburgh Local Search Salad

As the search engines move more toward universal search (the placement of multiple types of results such as images, videos, and news articles alongside Web pages), local search is becoming even more important - and affordable - for small businesses and organizations that operate on a local level. More often than not, anytime someone does a search with a geographical modifier (e.g. "Millvale" plus the service or product sought), she or he will see something like the folowing:

local search pgh screenshot

Pittsburgh SEO practitioners have different names for the area in the green circle. Our favorite is the 7-Pack. We almost wish there were only six results - would match up better with Six-Burgh. Alas - we'll just need the Steelers to pick up another championship (or the Pens to get four more or the Buccos to pick up another pair). Then again, everyone would think we were talking about Iron City if we dubbed it a "Pgh 6-Pack".

What's important to note is just how common this result is. This picture was taken from a normal resolution without cropping off the bottom. If you notice, no non-local Web results appear to the user without scrolling. What's more - the search engines use different variables in their algorithms (formulae) for these local business listings than they do for their universal search results.

So, if you want to rank well for local search, you need to turn to a firm that specializes in local search. Huge plus if it's an SEO firm that knows what gum bands are and redds up their office ahead of your meeting with them. Hey - we know one of those and highly recommend them! Give them a call at 800.979.3177.

More SEO-Pittsburgh Resources

We encourage you to check out these other resources on our site if you're a Pittsburgh area organization that would like to increase visits to your site along with sales, leads, donations, page views, sign ups, or whatever is most important to you:

  • SEO Services - Explains the SEO process and our approach to it.
  • Internet Marketing Terms - This glossary explains our industry's jargon in plain English.
  • Google in Pittsburgh - Some highlights from CEO Eric Schmidt's Pittsburgh Technology Council visit during the G-20.
  • Free Consultation - Want to learn more? Sign up or call us at 800.979.3177 for a no-pressure, no-obligation SEO consultation.
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