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Glossary Terms

In the history of this domain, there’s never been a more popular page. Our internet marketing terms glossary provides a huge list of internet marketing term definitions, all written in easy to understand terms. If you’re new to the field or just feel like you get lost in all the jargon some times, check it out.


Read our internet marketing terms glossary.


What is SEM?

The phrase search engine marketing (SEM) is misused more than any other term in our industry. We’re not being snobs here – it creates confusion when discussing how to use search engines to drive traffic to websites.


Read a straightforward definition of search engine marketing.





Social Media Advertising Infographic

With social media having infiltrated our everyday lives and more platforms popping up every day, it can be confusing for advertisers to know which ones are most worth their time.  Here we break down the most popular properties.


Check it out now.


6 Ways to Split-Test Your Image Ads

Test. Test. Test. We hear it all the time, but what exactly should we be testing? This infographic provides you with six different ways to split-test your display ads, including retargeting ads. Mix and match the tactics and eventually, you’ll find the sweet spot!


Check it out now.


From the blog

    • Google Chrome Ad Blocker and Pop Up Blocker Coming Soon
      Google Chrome Ad Blocker Coming Soon

       WHAT!?! Google is Blocking Ads?!   In the last few weeks you have undoubtedly heard about the Google Ad Blocker, the latest plans for Chrome, which involves a built in ad blocking tool. As a digital marketer this may sound alarming, but not to worry. Google isn’t trying to block all ..

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