Yahoo! Search Marketing and Microsoft adCenter reached an agreement earlier this year to share resources. This agreement – part of their alliance – means that bing will now power Yahoo! organic search results and Microsoft adCenter will serve as the ad platform covering both properties and their networks.
If you are currently running paid search campaigns on Yahoo! and not yet ready for the switch, let us help. In addition to being recognized as a Google AdWords Certified Partner, our account managers also have certifications in the old Yahoo! program as Yahoo! Search Marketing Ambassadors and as current Microsoft adExcellence Members. It’s important for you to be ready as this one platform will now reach approximately 30% of U.S. searches.
Be Ready for the Yahoo! to Microsoft Transition
Don’t be left out in the cold and scrambling to adjust once the switch takes place, tentatively set for this October. To discuss your accounts and learn how we can help make a smooth transition, call 800.979.3177 or click here.
