Author: Jim Foreman

Pittsburgh Media Market | Pittsburgh DMA | How to Grow a Business in Pittsburgh
By Jim Foreman| 10 Min Read | February 9, 2022

How to Grow (Digitally) In the Pittsburgh DMA

Ah, Pittsburgh. You probably already know a thing or two about our city (and the…

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Page Speed Test | How to Test Page Speed | PageSpeed Insights vs. Solarwins Pingdom Blog Graphic
By Jim Foreman| 7 Min Read | February 3, 2022

Which Site Speed Tool is Better? Google PageSpeed Insights vs Pingdom (Updated 2022)

As good stewards of the websites under our purview, we track a series of vital…

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Canadian B2B Marketing | B2B Marketing in Canada | Canadian Marketing's Big Night Blog Graphic
By Jim Foreman| 6 Min Read | November 25, 2021

What B2B Pros Need To Know After Canadian Marketing’s Big Night

Not only did our Canadian cousins celebrate their Thanksgiving recently (on the second Monday in…

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PPC vs SEO keywords | SEO vs PPC keywords | SEO keywords vs PPC Keywords
By Jim Foreman| 9 Min Read | November 15, 2021

What’s the Difference Between PPC and SEO Keywords?

As an agency that supplies a menu of different digital marketing services, we find ourselves…

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Optimizing for Voice Search | How to Optimize for Voice Search | Optimizing for Voice Search Blog Graphic
By Jim Foreman| 10 Min Read | October 18, 2021

How to Optimize for Voice Search

You should optimize for voice search no matter how you personally feel about giant corporations…

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Event SEO | SEO for Events | Search Engine Optimization for Events
By Jim Foreman| 5 Min Read | September 23, 2021

Event SEO in These Uncertain Times — and Beyond!

Just when we thought things were going back to normal, the delta variant popped over…

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SaaS Digital Marketing | Digital Marketing for SaaS | SaaS Digital Marketing Webinar Graphic
By Jim Foreman| 2 Min Read | September 9, 2021

October 2021 Webinar: Getting SaaS-y With Google

We do a lot of stuff here at DOM, and the subjects you see covered…

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Digital Marketing Skills | Education for Digital Marketing | Digital Marketing Skills Blog Graphic
By Jim Foreman| 7 Min Read | August 23, 2021

The Top 5 Skills You Need for a Career in Digital Marketing

I’m breaking the main rule of this blog by writing in the first person. We…

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International Ad Fees | International Fees for Google Ads | Google's Fees for International Ads Explained
By Jim Foreman| 4 Min Read | August 4, 2021

Google’s Fees for International Ads Explained (Updated August 2021)

Digital marketers understand better than anybody how a lot of little things can add up…

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Zero-Click Search Engine Marketing | Search Engine Marketing in a Zero-Click Environment | Zero-Click Search Blog Graphic
By Jim Foreman| 5 Min Read | August 2, 2021

Zero-Click Searches and the Future of SEM

If you want to give digital marketers a panic attack, go back in time to…

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SEO Title Help | Meta Description Help | Why SEO Titles and Descriptions are Important Blog Graphic
By Jim Foreman| 5 Min Read | July 19, 2021

Why SEO Titles and Meta Descriptions Are Still Important

SEOs tend to gather in groups. A group of SEOs doesn’t have a cute collective…

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Should I Use Branded Keywords in PPC Advertising? | Using Competitor Names in PPC Advertising
By Jim Foreman| 4 Min Read | July 2, 2021

You Can Use Competitor’s Brands in PPC, But Do You Want To?

We’ve told you before about what to do when a competitor uses your brand in…

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