Marketing

Should I Be Including the Metaverse in My Digital Marketing Plan?

By Jim Foreman| 9 Min Read | March 28, 2024

The metaverse is such a common noun these days that spellcheck doesn’t even give it a red line anymore.  But that wasn’t always the case.…

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Metaverse Marketing | Marketing in the Metaverse
GA4 Analytics | Free Looker Studio Report Templates
By DOM Team| 3 Min Read | January 30, 2023

Grab These Free Looker Studio Report Templates (Updated for 2023)

Below you will find 4 free Looker Studio templates you can use to get started producing marketing reports using the platform. We hope they are…

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Everything You Need to Know About Rebranding | Rebranding Research Graphic
By Denise DeSimone| 18 Min Read | January 28, 2023

Rebranding Guide: How to Navigate the Rebranding Process

If you own a business, you’ve probably heard the word “rebrand” once or twice. You may have seen other companies or competitors go through the…

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Marketing Company for Exporting Business | Trade Winds 2023 ASEAN Graphic
By Jonathan Bentz| 3 Min Read | January 25, 2023

Helping Exporters Grow With Confidence At Trade Winds 2023: Access ASEAN

We're thrilled to announce today that our agency founder and President Justin Seibert will be…

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B2B SEO Services | SEO's Impact on B2B Business
By Jonathan Bentz| 7 Min Read | January 13, 2023

What Can B2B SEO Services Do For Growing Companies?

Do you ever feel like B2B SEO services are comparable to one of those puzzles…

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AI Copywriting in Marketing | Will AI Replace Copywriters? | AI Copywriting Blog Graphic
By Chris Loren| 9 Min Read | December 21, 2022

Will AI Replace Copywriters? (Our Review Of Unbounce Smart Copy)

Editor's Note: In May 2021, landing page builder and platform software company Unbounce acquired Snazzy.ai…

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Digital Marketing Careers | Why I Love Working at DOM Graphic
By Chris Loren| 15 Min Read | December 14, 2022

Why I Love Working at Direct Online Marketing

Before I start, I want to make something clear for everybody. I volunteered to write…

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GA4 Implementation | How to Implement Google Analytics 4 | Blog Graphic
By Justin Seibert| 5 Min Read | December 2, 2022

Still Putting Off GA4 Implementation? Here’s Why You Can’t Wait.

Editor’s Note: This article about GA4 implementation was originally published in the PTC Member News…

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Google Analytics Services | GA4 + Looker Studio - Failure Extracting Data From Datasets?
By Steve D'Angelo| 11 Min Read | November 30, 2022

Why You Have GA4 Connector Errors In Your Looker Studio Reports

Are you one of the many users of GA4 finding errors with your connector (like…

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Impact of Historical Optimization | Historical Optimization for Blogs | What is Historical Optimization, and Why Should I Do It?
By Chris Loren| 10 Min Read | November 28, 2022

What is Historical Optimization, and Why Should I Do It?

Historical optimization is one of the most powerful tools in our SEO arsenal. It revives…

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Digital Advertising ROAS vs ROI | Which Is Best For Measuring Your Success? | Webinar Graphic
By Jonathan Bentz| 7 Min Read | November 18, 2022

ROAS vs ROI: Which Should You Use To Establish Your Goals?

When it comes to digital advertising, there are a lot of acronyms and abbreviations that…

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Google Analytics Services | Is Google Analytics 4 Better Than Universal Analytics? (Webinar)
By Jonathan Bentz| 6 Min Read | November 8, 2022

Is GA4 Better Than UA? Find Out In Our Next Webinar!

"Is Google Analytics 4 better than Universal Analytics?" If you are responsible for one of…

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