Category: Display Networks

Holiday Digital Marketing | Christmas Digital Marketing Graphic
By Jonathan Bentz| 12 Min Read | October 5, 2022

12 Profitable Holiday Marketing Ideas To Make This Your Best Year Yet

If your holiday marketing ideas aren’t ready to roll by the middle of October, you’re…

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12 SEO + PPC Marketing Plans For Addiction Treatment Rehab Centers
By Jonathan Bentz| 25 Min Read | March 31, 2022

12 Marketing Plans For Your Rehab Center To Kickstart Its Growth (Updated March 2022)

Over the last several years, substance abuse and mental health treatment facilities have had to…

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Zero Party Data vs First Party Data (And Third Party Data, Too!) - DOM
By Chris Loren| 7 Min Read | March 16, 2022

Zero-Party Data vs. First And Third-Party Data (Win Buzzword Bingo, Guaranteed!)

Zero-party data (ZPD) is one of the latest buzzwords that’s causing a ruckus in the…

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youtube placement targeting tips
By Ryan Norman| 4 Min Read | April 6, 2021

YouTube Placement Targeting Tips – Exclude Channels (And Save $)

Controlling what sites your ads show on Google’s display network (and especially across YouTube) is…

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sample bias: personal and ppc pitfalls
By Ryan Norman| 7 Min Read | February 6, 2020

Sample Bias: Personal and PPC Pitfalls

Have you ever noticed that it seems you always turn your USB the wrong way…

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How Google Determines Clicks Sessions
By Jonathan Bentz| 7 Min Read | November 6, 2019

How Google Determines The Difference Between Sessions And Clicks

Editor's Note: Looking for information on how to understand the difference between sessions and clicks…

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Snail
By Leland Reed| 3 Min Read | May 19, 2017

Supercharge Search and Shopping with Similar Audiences

When Google released Retargeting Lists for Search Ads (RLSA) in 2014, it took time for…

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HolidaySuccess
By Leland Reed| 18 Min Read | October 21, 2015

8 Simple Tips for Holiday Success

I don’t know if you’ve noticed, but the holidays are approaching faster than you can…

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By DOM Team| 3 Min Read | October 19, 2015

Why You Need To Use Gmail Sponsored Promotions

Gmail Sponsored Promotions (GSP) have been in beta for about two years, and guess what?…

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Split Test Image Ads
By DOM Team| 1 Min Read | February 5, 2015

6 Ways to Split-Test Your Image Ads

Test. Test. Test. We hear it all the time, but what exactly should we be…

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Holiday Blogging Tips
By DOM Team| 2 Min Read | December 9, 2014

5 Ways to Work Some Holiday Into Your Ads

  It’s the holiday season! (Cue the music).   Let’s face it, this season is…

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Google AdWords Mobile App Ads
By Justin Seibert| 6 Min Read | June 28, 2012

Early Review of Google AdWords Mobile App Ads

Google recently announced that it was offering advertising on mobile apps through AdWords, something made…

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