glossary Category: S
Search Engine Marketing
Q: What Is Search Engine Marketing? A: The definition of Search Engine Marketing is simple…
Read Article
Subpage
A page that appears below the top-level pages in a website’s navigation. These pages often…
Read Article
Submission
The act of submitting a URL for inclusion into a search engine’s index. Unless done…
Read Article
Subdomain
Also referred to as a 3rd-level domain, a subdomain is very simply a domain that…
Read Article
Structured Snippets
Structured snippets allow your digital ads to highlight specific aspects of your products and services.…
Read Article
Stickiness
How often people return to a website. Constant updates, news feeds, and exclusive content are…
Read Article
Spider
A noun and a verb, Search Engines have spiders crawl through all the linked pages…
Read Article
Social Networking
A type of Social Media, Social networking websites allow users to interact and create or…
Read Article
Social Media Marketing (SMM)
An online marketing mix that utilizes the different strategies available through social networking sites to…
Read Article
Social Media
A type of online media where information is uploaded primarily through user submission. Web surfers…
Read Article
Social Commerce
Selling goods directly online through social media channels. Just like “electronic commerce” was shortened to…
Read Article
