Cory Hedgepeth

Senior Digital Marketing Strategist

In modern business, companies can no longer afford to ignore the value of digital marketing. Digital marketing mediums are essential to both new product sales and client retention.

As a Senior Digital Marketing Strategist, Cory Hedgepeth helps large companies strategically deploy intelligent, ROI-generating campaigns. His background is long, accomplished, and success-focused. A 15-year veteran in the world of digital marketing, he’s worked on many different digital marketing tactics and brings that experience to DOM.

As a writer and content marketer, Cory’s work has been shared and published via major brands, including USA Today, The Big Lead, and ESPN. He’s marketed brands in a variety of verticals, including health, sports, survivalist, life-hacks, productivity, and motivational.

As a data analyst, Cory is able to take unique positions during site audits and help DOM’s SEO team discover “easy win” keywords. He thrives in competitive analysis stages of DOM’s client-onboarding process. At the heart of the matter, Cory understands that profitability is the end goal.

Cory’s experience also includes the creation and management of numerous highly trafficked Facebook pages. He’s taken Facebook pages from nothing to something by purely organic means. His ability to craft compelling headlines helps make content more share-worthy, thereby generating more organic, social traffic.

Cory understands how to drive sales by writing potent newsletters. He employs his firm understanding of newsletter creation, subject line formulation, and email-promotion statistics to help DOM thrive.

In his spare time, Cory enjoys Jiu Jitsu, spending time with his family, and live sporting events.

Posts By Cory Hedgepeth

Mary Meeker’s 2019 Internet Trends Report Now Live (What You Need To Know)

The Internet is growing, but not as fast as you’d think (I explain that at the end). On Tuesday, June 11, Mary Meeker’s Internet Trends… Read More

Google Acquires Analytics SaaS Company Looker for $2.6 Billion

Cory Hedgepeth | June 10, 2019 |

Google announced it’s intent to acquire startup analytics company, Looker. Looker previously raised over $280 million in funding. Google is paying a massive $2.6 billion… Read More

DOJ May Investigate Google for Antitrust Violations, Alphabet Shares Tank

Cory Hedgepeth | June 3, 2019 |

The Department of Justice is preparing to launch an antitrust investigation into Alphabet inc., Google. The news was first reported by the Wall Street Journal… Read More

Google’s ‘June 2019 Core Update’ Just Started (Here’s What We Know So Far)

Cory Hedgepeth | June 3, 2019 |

Google is updating it’s search engine algorithm this morning, according to an announcement per the company. Monday’s Google algorithm update will serve as a core… Read More

Sentence Casing vs. Title Casing: Which Is Better?

Cory Hedgepeth | May 29, 2019 |

For many marketers, deciding between title casing and sentence casing is a real struggle. Whether it be for social media headlines, ad copy, or email… Read More

Google Begins Displaying Podcast Results in Search Results Pages

Google Search results now display playable podcasts. According to Google, podcasts found in search results will feature play buttons. But hey, who needs a Google… Read More

How Google Analytics Empowers Content Marketing Strategy

Why do you think I’m writing this article? I’m sure your wheels are turning. What a confusing lead question. Maybe you feel that I’m writing… Read More

Bing Ads Is Now Microsoft Advertising (So What’s In a Name?)

Cory Hedgepeth | April 30, 2019 |  , ,

Bing Ads is no more. Name-wise, I mean. Bing Ads is overhauling its brand focus; part of that restructuring is changing its name. Bing Ads… Read More

Bing Expands Verizon Media Relationship (And That’s Great for Marketers)

Cory Hedgepeth | April 23, 2019 |  , ,

Google Ads isn’t the only game in town. Bing, DuckDuckGo, and Ahref’s are staking out their claims in the ad space. The relationship between Microsoft… Read More

How to Be a Data-Driven Decision Maker

Imagine for a second you’re manning an oil well. I know, this feels hypothetical and embedded in fantasy. You most likely have little in common… Read More

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