Australia is set to become the first nation in the world to draft legislation which would protect consumers from digital marketing scams. The Australian Small… Read More
Cory HedgepethSenior Digital Marketing Strategist
Posts By Cory Hedgepeth - Page 3
Ahrefs, one of the most popular SEO tools, stunned the SEO community when it announced plans to create a search engine. (In its current incarnation,… Read More
Amazon marketing executives realize one truth. They’ve entered complicated times. The company’s advertising revenue doubles on an annual basis. Last January, the company reported a… Read More
What is Google Analytics direct traffic? When you first see (direct) appearing in your traffic stats, you probably make assumptions. However, as time goes on,… Read More
In analytics, we often find clarity. Unless, of course, those analytics are inserting bounce rates into the their equations; in which case we find total confusion. Let’s solve that.
Email marketing is often used to turn prospects into paying consumers of your products and services. And it can help nurture fruitful, lasting relationships between your company and subscribers. So how does it all work?
DuckDuckGo’s 1 billion monthly searches announcement carries more weight than just that of tech grandstanding; it brings about discussions of market share in a market where such conversations are often disregarded as heresy by tech pundits.
Why use Facebook for higher-ed student recruitment? It’s one of the most robust ad platforms on the planet. Check out our latest ebook!
A major cosmetic procedure review brand is trimming its staff by 14% after what the CEO called an “unfavorable” Google algorithm update last year. The… Read More
Google wants to change the way we think about data. To prompt change, the company’s chief financial officer, Ruth Porat, downplayed rhetoric claiming that “data… Read More