Janice Masters

Janice Masters Client Success Department Manager
Janice Masters

Janice Masters is the Client Success Department Manager at Direct Online Marketing. Prior to joining DOM, she was a Partner and Director of Client Services for C-leveled and served in a variety of account management and business management roles around the region. She holds a Sports Management degree from Bethany College where she was a 2022 inductee into their Athletic Hall of Fame and also serves as the Commissioner of the Women’s National Football Conference.

Posts By Janice Masters

What Is ROAS? How is It Calculated?

Janice Masters | October 26, 2022 |  ,

With digital advertising goal, measuring your return on investment, or ROI, can be tricky. You want to measure impressions and brand awareness, so this

Your Guide To Outsourced Marketing

Marketing can be an encompassing term. It’s not quite sales. And it’s not quite advertising. It’s a unique combination of factors that—if executed correctly—can grow… Read More

Integrated Content Marketing for the IT Industry

Janice Masters | December 22, 2020 |  

C-leveled helped a client open new markets and yield nearly 10M direct revenue in 2012 & 2013 fiscal years with content marketing for the IT industry.

How to Use Facebook Business Manager

Janice Masters | July 23, 2020 |  

Many businesses are not aware of the Facebook Business Manager; some avoid it as they do not know how to use it. Here is a quick six-step guide to getting you started to use this powerful tool.

How to Use Hashtags on LinkedIn for Business Growth

Janice Masters | July 1, 2020 |  

If you are a business new to LinkedIn, and wondering how LinkedIn hashtags work, here is a quick guide on creating hashtags and tips to promote your business.

TikTok for Business: Is It Right for Yours?

Janice Masters | June 15, 2020 |  

Whether you are a new or an established brand, wondering about using TikTok for your business and if it is the right platform for your brand. Here is all you need to know.

What You Need to Know About Choosing the Best Outsourced Marketing Partner

Janice Masters | May 4, 2020 |  

Organizations are increasingly outsourcing their processes to maximize revenue and brand awareness. With the right marketing partner, businesses can

Bring More Money To Your Bottom Line With Outsourced Marketing

Janice Masters | April 23, 2020 |  

Businesses flourish when they focus their resources on what they do best. You know your business better than anyone, but you’re probably not an expert in

Continue Business As Usual With Outsourced Marketing

Janice Masters | April 9, 2020 |  

Running a marketing campaign requires creativity, collaboration, and consistency, and it can be hard to put these talents to use if you’re preoccupied

The Strategic Marketing Goals You Need to Set Now

Janice Masters | March 11, 2020 |  

How can we measure success without goals? Is it possible to allocate resources, time, and money without knowing the purpose? What tasks should I assign to

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