Grow with Google: Get Found on Mobile! (Updated August 2020)

grow with google get found on mobile

If you read of our blog, you’ll know that we think mobile is one of the most important aspects of digital marketing today. Mobile is simply too important to ignore anymore. Just think about how often you use your phone to find information—whether it’s shopping on Amazon, looking for movie times, or just learning new […]

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Mary Meeker’s 2019 Internet Trends Report Now Live (What You Need To Know)

mary meeker's 2019 internet trends

The Internet is growing, but not as fast as you’d think (I explain that at the end). On Tuesday, June 11, Mary Meeker’s Internet Trends Report for 2019 hit stands. By stands, I mean the Internet; the same Internet that’s slowly growing, according to the report. But Internet growth slowing down is overshadowed by increasing […]

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The Amazon Mobile Video Ads Dilemma Everyone’s Missing

Amazon video mobile ads

Amazon marketing executives realize one truth. They’ve entered complicated times. The company’s advertising revenue doubles on an annual basis. Last January, the company reported a record-breaking $3 billion in fourth-quarter profit. Amazon’s advertising wing is soaring. But it’s hardly without complications (I’ll get to that). Amazon realizes how new ad types can take them to […]

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5 Shockingly Effective Ways to Approach Amazon Keyword Research

Amazon Keyword Research: 5 Effective Tips To Do It With No Paid Tools

This just in . . . your future customers are researching the products they want to buy online. And when they do those searches, they do them by typing keywords into Amazon. So why aren’t you doing Amazon keyword research? In fact, according to Jumpshot, your future customers have been searching for products on Amazon […]

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3 Tips to Increase Your Wholesale Product Sales with Alibaba

Optimize Alibaba SEM

If you have an e-commerce website, keyword research is frustrating. Search engines fill their first page results with retail websites like Amazon, E-bay, Alibaba, Etsy or Aliexpress dependent on your product category.  Trying to compete for broad keywords is nearly impossible. So, instead of trying to compete against the large retailers, join them! These websites […]

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The Rules & Shopping Platforms eCommerce Sites Need to Know

Giant hand protruding from computer screen and pushing a shopping cart

If you are an eCommerce company, more likely than not you are running Google Shopping Campaigns, Bing Product Ads, and comparison shopping engines (CSE) like Shopzilla, or all of the above. With Black Friday kicking off the holiday shopping season this Friday it’s never been more important to use these platforms to their fullest potential. […]

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Google Product Listing Ads: An Introduction

Google AdWords Product Listing Ads (PLA): An Introduction on Set Up

As we begin the New Year, many online retailers are exploring new channels for online advertising, specifically in Search. For merchants with product feeds, the best opportunity for getting all products to display in ads right away is through Comparison Shopping Engines (CSEs). While there are many options out there, including Shopzilla, Nextag, Amazon, eBay […]

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