CRO: Why More Traffic Doesn’t Equal More Sales
Sales are down. You’re feeling the pressure to get them up. Naturally, you surmise that you need to increase traffic. Many marketers see improving traffic… Read More
Tag: conversion rates
Goals are Your Friend in Google Analytics (Unlike France in the World Cup)
Update: USA! USA! USA! Update 2: England advances, putting both official DOM rooting interests through to the next round. Since the television down here in… Read More
Are your Online Marketing Conversion Pages The Sweater Song or Cotton Eyed Joe?
Today I was on the way to work and instead of listening to books on tape I was listening to the radio. I hit a… Read More
Go Back, Baby. Momma Needs Drugs
I was reviewing my blog posts recently and saw how often I mention something about my kids. I laughed thinking about how different this digital… Read More
Someone that can Teach You the Proper Use of Credibility and the Figure-4
Last night I’m having trouble sleeping. Still not quite back to normal after our trip to Germany. Trust me, it’s not from staying up too… Read More