Tag: cpc

How and Why to Link Google Search Console in Google Ads (Updated August 2018)

Google just announced – wait, it was actually announced back in 2013, but that was so five years ago 🙂 – that you can link… Read More

Bing Announces Multiple Changes & Feature Coming To Bing Ads

March 2, 2018 |   , , ,

There’s no denying the simple truth that Bing Ads hasn’t always been quite as robust as Google AdWords, but Bing has been in a constant… Read More

Google Updates Merchant Center! What Does That Mean for You?

I’m sure you’re a lot like me and find it hard to get excited about anything in Google Merchant Center. The UI is bland, the… Read More

Facebook Announces Cost-Per-Click Changes

Goodbye Likes…Hello Link Clicks!   In a Facebook for Business post, the social network announced that advertisers who create their campaigns around cost-per-click (CPC) will no… Read More

So Which PPC Metrics do You Really Need to Know?

There’s an old saying apparently not by Goethe* that a person’s best trait is also her or his worst.  The same holds true for things…like… Read More

LinkedIn: Advertising to Professionals was Never so Easy

Targeted advertising doesn’t have to be like finding Waldo or the proverbial unicorn. It doesn’t have to be difficult and stressful (although it most-often is).… Read More

How Google Instant Affects Paid Search

As we mentioned previously, on September 8, 2010, Google launched Google Instant, a search enhancement that shows results as you type.  Since then much has… Read More

Prepping for Yahoo! Microsoft Wonder Twins Search Alliance

As we prepare for the Yahoo! Microsoft Search Alliance when these two superheros say, “Wonder Twins Activate: Form of Chinese-Friendly Google,” we here at Direct Online… Read More

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