Executives at global corporations understand that increasing your ROI relies on a digital marketing strategy that acquires leads and data. But such enterprise-level lead generation… Read More
Landing page optimization drives ROI like few other website strategies do. When you properly optimize your landing page, you capture the most revenue benefit from… Read More
The Internet is growing, but not as fast as you’d think (I explain that at the end). On Tuesday, June 11, Mary Meeker’s Internet Trends… Read More
The new program aims to enhance the skills of professionals communicating with online audiences. Pittsburgh, Pa., May 16, 2019 – Direct Online Marketing, a leading… Read More
Google Search results now display playable podcasts. According to Google, podcasts found in search results will feature play buttons. But hey, who needs a Google… Read More
Why do you think I’m writing this article? I’m sure your wheels are turning. What a confusing lead question. Maybe you feel that I’m writing… Read More
Bing Ads is no more. Name-wise, I mean. Bing Ads is overhauling its brand focus; part of that restructuring is changing its name. Bing Ads… Read More
A few years after their launch, Gmail ads have proven to be a substantial addition to Google’s lineup of ad products. This is good to… Read More
Google Ads isn’t the only game in town. Bing, DuckDuckGo, and Ahref’s are staking out their claims in the ad space. The relationship between Microsoft… Read More
You may have heard the old adage, “Those that can’t do, teach.” Well, try telling that to companies that work every day in the training… Read More