What is Social Commerce? Does It Matter In B2B?
Social commerce is a fairly new term, but its definition is growing more clear as time goes on and more companies apply it to their… Read More
Tag: facebook
Social Media Guide: How to Use Social Media to Grow Your Business
You probably know your brand should be on social media. And maybe you even have an existing presence. But we’re here to tell you that… Read More
How Important Are Social Media Profiles to SEO Anyway? (Updated 2020)
Social media is about so much more than just attractive pictures and recycled memes — without adequate consideration, social media can either help or hurt… Read More
Facebook Begins to Offer Email Marketing, Plus 4 Tips For Your Email Campaigns
We’ve told you before how important email marketing can be to your digital efforts in our Comprehensive Guide for Email Marketing, so you already know… Read More
What Google’s New housing, employment, and credit advertising policies mean for you
We are in the middle of one of the worst economic downturns in the history of the country. Just the month of March saw unemployment… Read More
Facebook Pages vs. Facebook Groups: A Guide For Businesses (UPDATED JUNE 2020)
In 2018, social media has become synonymous with our daily lives to the point where businesses cannot ignore the importance of these platforms as a… Read More
Mary Meeker’s 2019 Internet Trends Report Now Live (What You Need To Know)
The Internet is growing, but not as fast as you’d think (I explain that at the end). On Tuesday, June 11, Mary Meeker’s Internet Trends… Read More
Higher Education Marketing: Maximize Student Recruitment with Facebook Ads [FREE EBOOK]
Why use Facebook for higher-ed student recruitment? It’s one of the most robust ad platforms on the planet. Check out our latest ebook!
Facebook Recommendations: What You Need to Know (Updated August 2018)
Editor’s Note: On August 6, 2018, Facebook announced that they are renaming the Reviews users have come to expect on business pages as “Recommendations”. While… Read More
Ad Reporting Changes Coming to Facebook
When commenting on the paradox of data in his book Web Analytics 2.0, Avinash Kaushik said, “So much data, so few insights.” Although Kaushik’s book… Read More