Tag: google analytics goals

Bounce Rate In Google Analytics 4 (Everything You Should Know)

In analytics, we often find clarity. Unless, of course, those analytics are inserting bounce rates into the their equations; in which case we find total confusion. Let’s solve that.

How To Understand and Avoid Metric–Goal Distortion

September 30, 2021 |   ,

This blog post discusses a concept that may be useful to have in hand for life in general and for digital marketing in particular: metric–goal… Read More

How to Set Up Goals in Google Analytics

Editor’s Note: Looking for information on setting up goals in Google Analytics and still using Universal Analytics (or older)? You are at risk of losing… Read More

Goals are Your Friend in Google Analytics (Unlike France in the World Cup)

Editor’s Note: Looking for information on setting up goals in Google Analytics and still using Universal Analytics (or older)? You are at risk of losing… Read More

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