Tag: google shopping

How Google Determines The Difference Between Sessions And Clicks

Understanding the difference between clicks and sessions is one of the more common challenges marketing professionals face when they analyze data from their Google campaigns.… Read More

Google Marketing Live: Top 5 Sessions You Need to Attend in 2019

May 14, 2019 |   , , ,

Google is set to kick-off this year’s Google Marketing Live event where it will announce the release of new products and changes coming to the… Read More

How To Get Products To Show Up At The Top Of Google Search

October 31, 2018 |   , , ,

When it comes to selling your products online, you need to show up on Google. Few digital channels can match the prowess of e-commerce search… Read More

Google Shopping Ads: 5 Ways To Revitalize Your Campaigns Today!

May 18, 2018 |   ,

If you haven’t noticed by now, a large amount of the real estate at the top of Google search results has slowly been taken over… Read More

Supercharge Search and Shopping with Similar Audiences

When Google released Retargeting Lists for Search Ads (RLSA) in 2014, it took time for marketers to discover just how powerful the tool is. In… Read More

Google Updates Merchant Center! What Does That Mean for You?

I’m sure you’re a lot like me and find it hard to get excited about anything in Google Merchant Center. The UI is bland, the… Read More

8 Simple Tips for Holiday Success

I don’t know if you’ve noticed, but the holidays are approaching faster than you can imagine. Black Friday is just over a month away, with… Read More

Cashing in on Micro-Moments Part 2: Google Shopping Becomes Mobile Friendly

July 21, 2015 |   , ,

Welcome to the second part of Cashing in on Micro-Moments: Google Shopping Becomes Mobile Friendly! In my last blog post, I covered Google’s emphasis on… Read More

To Bing or Not to Bing for Ecommerce

If you’re a business with ecommerce capabilities and you’re not on Google Shopping, Bing Product Ads, and other Comparison Shopping Engines (CSE’s) then “Houston we… Read More

DOM’s 2015 Internet Marketing Predictions

Every industry has their own predictions of what they think will occur or be the trends for the upcoming year. Online marketing is no different!… Read More

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