Tag: google

SaaS Digital Marketing | Digital Marketing for SaaS | SaaS Digital Marketing Webinar Graphic
By Jim Foreman| 2 Min Read | September 9, 2021

October 2021 Webinar: Getting SaaS-y With Google

We do a lot of stuff here at DOM, and the subjects you see covered…

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International Ad Fees | International Fees for Google Ads | Google's Fees for International Ads Explained
By Jim Foreman| 4 Min Read | August 4, 2021

Google’s Fees for International Ads Explained (Updated August 2021)

Digital marketers understand better than anybody how a lot of little things can add up…

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Zero-Click Search Engine Marketing | Search Engine Marketing in a Zero-Click Environment | Zero-Click Search Blog Graphic
By Jim Foreman| 5 Min Read | August 2, 2021

Zero-Click Searches and the Future of SEM

If you want to give digital marketers a panic attack, go back in time to…

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SEO Title Help | Meta Description Help | Why SEO Titles and Descriptions are Important Blog Graphic
By Jim Foreman| 5 Min Read | July 19, 2021

Why SEO Titles and Meta Descriptions Are Still Important

SEOs tend to gather in groups. A group of SEOs doesn’t have a cute collective…

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SEO vs. PPC: Do They Work Better Together? - Direct Online Marketing
By DOM Team| 12 Min Read | July 15, 2021

SEO vs. PPC: A Look at Why They Work Better Together (Updated 2021)

Virtually anytime you hop on Google to do a search, you’re going to see at…

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Should I Use Branded Keywords in PPC Advertising? | Using Competitor Names in PPC Advertising
By Jim Foreman| 4 Min Read | July 2, 2021

You Can Use Competitor’s Brands in PPC, But Do You Want To?

We’ve told you before about what to do when a competitor uses your brand in…

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Google Business Profile | Google My Business Spotlight
By C-L Team| 7 Min Read | June 9, 2021

Why Your Business Needs a Google My Business Profile: Step-by-Step Walkthrough

Google My Business is crucial to have set up and optimized for your business, especially…

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Planning an SEO Strategy | How to Plan an SEO Strategy | SEO Strategy Planning Blog Graphic
By Jim Foreman| 11 Min Read | May 20, 2021

How to Make a Plan For Your SEO Strategy

If you think this blog sprang fully-formed like Venus from the ocean, stop right there.…

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Improve Core Web Vitals | Core Web Vitals Explained | What Are Core Web Vitals Blog Graphic
By Jim Foreman| 6 Min Read | May 14, 2021

What are Core Web Vitals and What Should I Do About Them? (Updated May 2021)

Update for May 2021: Well, it's been a busy few months since we first published…

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Core Web Vitals Update | How to Check Core Web Vitals | How to Fix Core Web Vitals
By Jim Foreman| 6 Min Read | May 5, 2021

Core Web Vitals Update: It’s Coming (Eventually)

No, there’s not an echo in here, and you’re not seeing things—this is our second…

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Google Ads TCPA and TROAS | TROAS and TCPA Google Ads | What To Do About Changes to TCPA and TROAS
By Jim Foreman| 3 Min Read | March 22, 2021

Don’t Panic! What To Do About Google’s Changes to tCPA and tROAS

You’re not panicking, are you? If you read the headlines about the newest changes that…

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Hidden Web Page SEO | Hidden Page SEO | Are Hidden Web Pages Good for SEO? Blog Hero
By Jim Foreman| 5 Min Read | February 5, 2021

Are Hidden Website Pages Good for SEO?

I know what you’re thinking: why would I want to publish hidden website pages? If…

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