New Year’s Resolutions: Digital Marketing Edition (Updated For 2022)
Wow, 2021 was something else, wasn’t it? Thankfully, it’s almost over. That magical time of the year has come around again. Yes, it is time… Read More
Tag: keywords
What’s the Difference Between PPC and SEO Keywords?
As an agency that supplies a menu of different digital marketing services, we find ourselves talking A LOT about SEO keywords and PPC keywords. We… Read More
Catch A Competitor Bidding And Ranking For Your Brand? Here’s Your Options. (Updated July 2021)
Branded search engine ranking positions (aka SERPs) can make or break your online presence within your market and your customers’ minds. But when you find… Read More
7 Signs You’re Spending Too Much on Google Ads (Updated July 2020)
Pay-per-click advertising is a competitive and tricky world to navigate. Ad platforms like Google’s are incredibly effective marketing tools. But without extensive knowledge and experience… Read More
5 Shockingly Effective Ways to Approach Amazon Keyword Research
This just in . . . your future customers are researching the products they want to buy online. And when they do those searches, they… Read More
The Complete Beginner’s Guide to Quora Advertising
Quora is slowly becoming a serious marketing tool for many business looking to reach their target audiences with digital ads. When thinking about digital advertising,… Read More
Online Competitor Benchmarking: How to Stop Competitors from Eating Your Lunch
A quick Google search defines competition as “the person or people with whom one is competing, especially in a commercial or sporting arena.” No matter… Read More
SEO Checklist Of 75 Killer Steps To Success
Our friends from Capsicum Mediaworks recently put together an infographic. It’s an insightful, up-to-date checklist of SEO best practices to improve your presence online. It… Read More
Google AdWords Auction Insights Makes it Easy to Know Who’s in the Auction
Raise your hand if you’ve ever spent hours Googling your keywords to see who else was bidding on your terms. Been there, done that! Well,… Read More
Google AdWords is Messing with my Match Types
As an agency, we use Google match types as intended and exact match means we only want that exact term to trigger our ads. The… Read More
