Tag: PPC

7 Signs You're Spending Too Much in Google Ads
By DOM Team| 6 Min Read | July 9, 2020

7 Signs You’re Spending Too Much on Google Ads (Updated July 2020)

Pay-per-click advertising is a competitive and tricky world to navigate. Ad platforms like Google’s are…

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PPC Campaign Analysis That's As Easy As Pie (Charts!) - DOM
By Ryan Norman| 5 Min Read | July 1, 2020

Hungry for Better PPC Performance Analysis? It’s as Easy as Pie…Charts!

Analyzing your PPC campaigns with pie charts reveals actionable insights. And it does so visually.…

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Google HEC Ads - What Their New Policies Mean For You
By Jim Foreman| 3 Min Read | June 19, 2020

What Google’s New housing, employment, and credit advertising policies mean for you

We are in the middle of one of the worst economic downturns in the history…

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analyzing PPC perfromance by location with pivot tables
By Ryan Norman| 8 Min Read | June 10, 2020

Pivot Tables: The Unsung Hero of PPC Performance Evaluation

Analyzing your PPC campaigns by location reveals actionable insights. It helps you spend your digital…

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3 New Ways to Boost Your LinkedIn Ads Performance
By Nikki Powley| 3 Min Read | May 12, 2020

3 New Ways to Boost Your LinkedIn Ads Performance (updated 2020)

LinkedIn hit a major milestone in April 2017 when the network surpassed 500 million users.…

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webinar updating digital marketing in uncertain times
By DOM Team| 3 Min Read | May 5, 2020

Webinar: Updating Digital Marketing in Uncertain Times

Join your industry peers to learn how to evaluate your current digital marketing efforts and…

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how to pinpoint ppc performance changes
By Ryan Norman| 12 Min Read | May 4, 2020

How to Pinpoint PPC Performance Changes

You need to be able to pinpoint PPC performance to improve it. Comparing current performance…

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Marketing In Times Of Crisis: Digital Marketing Advice From Justin Seibert
By Justin Seibert| 9 Min Read | March 25, 2020

How to Adjust Your Digital Marketing Efforts in Times of Crisis

Latest Update: A recording of the webinar is now live.  Click here to learn more…

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sample bias: personal and ppc pitfalls
By Ryan Norman| 7 Min Read | February 6, 2020

Sample Bias: Personal and PPC Pitfalls

Have you ever noticed that it seems you always turn your USB the wrong way…

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15 Lead Generation Ideas For Software Companies To Do Right Now
By Jonathan Bentz| 16 Min Read | November 11, 2019

16 Actionable Lead Generation Ideas For Software Companies (Updated November 2019)

In today's data-heavy, research-driven, overcrowded online marketplace, it can be really difficult for marketing professionals…

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How Google Determines Clicks Sessions
By Jonathan Bentz| 7 Min Read | November 6, 2019

How Google Determines The Difference Between Sessions And Clicks

Editor's Note: Looking for information on how to understand the difference between sessions and clicks…

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The Top 5 Sessions for Google Marketing Live 2019
By DOM Team| 8 Min Read | May 14, 2019

Google Marketing Live: Top 5 Sessions You Need to Attend in 2019

Google is set to kick-off this year’s Google Marketing Live event where it will announce…

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