So Which PPC Metrics do You Really Need to Know? (updated July 2020)
There’s an old saying apparently not by Goethe* that a person’s best trait is also her or his worst. The same holds true for things…like… Read More
Tag: quality score
Catch A Competitor Bidding And Ranking For Your Brand? Here’s Your Options. (Updated May 2020)
Branded search engine ranking positions (aka SERPs) can make or break your online presence within your market and your customers’ minds. But when you find… Read More
These Landing Page Optimization Tips Dramatically Boost Conversions
Landing page optimization drives ROI like few other website strategies do. When you properly optimize your landing page, you capture the most revenue benefit from… Read More
What Has SEODog and was Named a Microsoft Preferred Agency?
This search agency, of course! Update: We’re pleased to announce that Direct Online Marketing™ is one of just 17 search agencies worldwide to be named… Read More
Google AdWords Auction Insights Makes it Easy to Know Who’s in the Auction
Raise your hand if you’ve ever spent hours Googling your keywords to see who else was bidding on your terms. Been there, done that! Well,… Read More
Google Instant: Great Way to Burn through Your AdWords Budget
So seemingly the whole world is abuzz about Google Instant – that new feature Google launched today where results will update automatically as you type. … Read More