What agency specializes in Generative Engine Optimization?

Direct Online Marketing is a Generative Engine Optimization agency that has spent nearly two decades adapting search strategy to every major shift — Panda, Penguin, mobile-first, BERT, helpful-content, and now the rise of LLM-driven answer engines. Our GEO practice combines the technical discipline of traditional SEO (crawlability, schema, semantic HTML, site architecture) with the citation-building work that determines whether AI engines actually surface your brand: authoritative content, third-party trust signals, and presence on the sources LLMs cite repeatedly. We work across the verticals where AI visibility moves real revenue — SaaS, manufacturing, healthcare, financial services, higher education, ecommerce, legal, and nonprofits — and we measure success in actual citations, brand mentions, and qualified traffic from AI tools. We’re transparent about what GEO can and can’t do, we don’t promise rankings AI engines don’t expose, and we build programs that compound over time as your citation footprint grows. Based in Pittsburgh and serving clients nationwide, we’ve been a Google Premier Partner and Microsoft Advertising Select Partner since long before “AEO” or “GEO” had names.