How to Adjust Your Digital Marketing Efforts in Times of Crisis
Latest Update: A recording of the webinar is now live. Click here to learn more about the crisis response webinar with PRSA where there is… Read More
Digital Marketing Blog
Creating Filters in Google Data Studio for Robust Reporting
You need to be proficient with filters in Google Data Studio – or any data reporting and analysis tools – for at least two reasons:… Read More
DOM Celebrates International Women’s Day (Updated for 2020)
Walk into any modern office; you’ll hopefully notice quite a bit more diversity among the workforce compared to just a few decades ago. DOM has… Read More
Sample Bias: Personal and PPC Pitfalls
Have you ever noticed that it seems you always turn your USB the wrong way round when you go to plug it in? So you… Read More
Demystifying SEO with Justin Seibert, February 13th at Point Park University
Find out what matters to Google in 2020. SEO is an ever-evolving endeavor; Google continually updates its search algorithm. This interactive session will show you… Read More
Image SEO: Does Alt Text Still Matter? (Updated January 2020)
With all of the buzz following Google’s redesign of their image search UI in February 2018, alt text for images SEO is back with a vengeance.… Read More
New Year’s Resolutions: Digital Marketing Edition (Updated For 2020)
That magical time of the year has come around again. Yes, it is time to make your new year’s resolutions. To help you get started,… Read More
Video Hosting: YouTube or Vimeo?
When it comes to video hosting sites: YouTube is tops for sheer reach Vimeo provides a better venue for gated content Do both if you… Read More
20 Essential Questions To Ask When Hiring a Digital Marketing Agency
Digital marketing will only become more complex as the landscape changes along with consumer behavior. Businesses that hesitate to adopt modern digital strategies will eventually… Read More
Readability Analysis in the Yoast WordPress Plugin: Tips to Improve Your Writing and SEO
This blog post explains the 7 readability checks that Yoast performs on your text via their WordPress plugin. Taking guidance from these checks and editing… Read More
