Digital Marketing Blog

When it comes to digital advertising, there are a lot of acronyms and abbreviations that can be confusing for those who are just getting started.… Read More

Every business on the planet wants their website to rank number one for every keyword that relates to their business. Leveraging internal links for SEO… Read More

“Is Google Analytics 4 better than Universal Analytics?” If you are responsible for one of the roughly 28 million-plus websites that still uses Google Universal… Read More

Looking for information regarding subdomain tracking for monitoring users across your entire platform in Google Analytics 4 (GA4)? Just so you know, GA4 handles subdomain… Read More

Is growing sales of your products or solutions through digital export development an important goal of yours for the upcoming year? If so, Justin’s upcoming… Read More

Currently, there are 23 PRSA workshops either available on-demand or scheduled to take place before the before the end of 2022. While I personally haven’t… Read More

With digital advertising goal, measuring your return on investment, or ROI, can be tricky. You want to measure impressions and brand awareness, so this

So many companies are preparing to go through a Google Analytics 4 setup over the next 9 months. If you run or work for one… Read More

As 2022 gradually fades into the past, we can reflect on many unexpected lessons from a truly terrible year. If there were any highlights from… Read More

With a new year starting up, it’s time to take a look at one internet marketing trend that can’t be ignored in 2016: social media marketing.