Digital Marketing Blog

DuckDuckGo Explodes With 1 Billion Monthly Searches (Um, Is This Really Happening?)

DuckDuckGo’s 1 billion monthly searches announcement carries more weight than just that of tech grandstanding; it brings about discussions of market share in a market where such conversations are often disregarded as heresy by tech pundits.

duckduckgo vs google

Higher Education Marketing: Maximize Student Recruitment with Facebook Ads [FREE EBOOK]

Why use Facebook for higher-ed student recruitment? It’s one of the most robust ad platforms on the planet. Check out our latest ebook!

A free ebook demonstrating how to maximize student recruitment with Facebook Ads

Major Cosmetic Procedure Review Site Slashes Staff By 14% Following Google Medic Update

A major cosmetic procedure review brand is trimming its staff by 14% after what the CEO called an “unfavorable” Google algorithm update last year. The… Read More

realself google medic update

SEO vs. PPC: A Look at Why They Work Better Together

Stephen Hoops | January 24, 2019 |

SEO or PPC? Which is the better marketing approach for businesses? Instead of dividing the two, here’s why you should be uniting them.

SEO vs. PPC: A Look At Why They Work Better Together

Why Google CFO’s ‘Data Is Like Sunshine’ Comment Is Good For Marketers

Google wants to change the way we think about data. To prompt change, the company’s chief financial officer, Ruth Porat, downplayed rhetoric claiming that “data… Read More

Google Medic: How to SEO Proof Your Site in the Trust Authority Era

Cory Hedgepeth | January 14, 2019 |  , ,

In August of 2018, Google released one of their most substantial updates in recent memory. The update, labeled by many as the “medic update,” substantially… Read More

Google Medic: How to SEO Proof Your Site in the Trust Authority Era

Our Top 10 Most Popular Digital Marketing Posts of 2018

2019 is finally here, and we can barely contain our excitement. At the beginning of a new year, now is the time to take a… Read More

New Year’s Resolutions: Digital Marketing Edition

That magical time of the year has come around again. Yes, it is time to make your new year’s resolutions. To help you get started,… Read More

New Years Resolutions

Instagram Hashtags: How You Can Use Them Tastefully (And What Not to Do)

Nikki Powley | December 26, 2018 |  , ,

Love ‘em or hate ‘em, Instagram hashtags (and hashtags in general) are here to stay. Hashtags have proven to increase engagement for Instagram posts, as… Read More

Website Redesign SEO: What to Do When Your Traffic Takes a Nosedive

Redesigning the website was near the top of the to-do list when you accepted the offer to take over marketing for your company earlier this… Read More

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