Bing And Google Ads Campaign Management
Grow Confidently Online With Our Bing And Google Ads Campaign Management
There are no shortcuts or “hacks” to driving success with pay per click advertising. We’ve done Bing and Google Ads campaign management for more than a decade. It’s taken years to hone the process that has turned us into the best Pittsburgh PPC advertising management agency.
We believe it’s important to keep you involved every step of the way and give you full visibility into how we produce results.Contact Us Today
Missing Your Goals? Stop Spending On Inferior Results
Whether you are looking for an agency that does Google Ads campaign management local to you (we’re headquartered in the Greater Pittsburgh area) – or you are located anywhere around the globe – we believe your PPC campaigns can work harder for you.
Since 2006, our agency has helped companies grow confidently online by improving their PPC results.
Looking for a boost in revenue? Need an increase in MQLs and opportunities for your sales team?
We hear you. We also believe your monthly ad spend can be better used.
If you are using any of the following pay per click campaign types in search engines to get your products and services out to the market:
- Google Ads
- Microsoft Ad Center
- Google Shopping Campaigns (formerly called PLAs)
- Retargeting campaigns (using the Google Display Network)
- Video campaigns on YouTube
You’ve come to the right page and found the right Bing and Google Ads campaign management agency to help you grow your business.
Not quite ready to schedule a consultation? Not a problem.
Scroll below to learn more about our process, why companies choose to work with us, what our clients are saying about us, and some FAQs we often answer for those who want to know more before they contact us.
Discovery & Initial Research
During discovery, our Pittsburgh pay per click advertising team seeks to gain a clear understanding of your business, your industry, your target customers, and your competitors. In this first phase, our team will define deliverables and align with you on campaign goals and expectations.
To hold ourselves accountable, we continually build and refine strategic plans to make sure things don’t fall through the cracks. Because we never let anything run on auto-pilot, our planning includes regular testing.
With a strategy now in place, our team evaluates how to best optimize the current campaign structure for quick wins, so you don’t have any downtime. During the management of the now-optimized existing structure, we’ll work on building out campaigns for best performance, keeping in mind historical Quality Score factors.
Keywords are a fundamental component of any pay per click campaign. We segment keywords thematically to tailor ads and landing page experiences. Management goes beyond the initial research, requiring constant search query analysis for the creation of new keywords, ad groups, and negative keywords. The result is a lean account focused on the best producing keywords.
We write copy that doesn’t just sell—you can trust us to make your brand look good. Our copywriters have years of experience writing specifically for search engines. We’re never satisfied with OK, which is why we’re always testing new ad copy to see what resonates best with your target audience.
By leveraging available data, we adjust bids, budgets, and even ad copy to make pay per click a genuinely one-to-one experience. Through audience creation and management, we go beyond just keywords to maximize the return on investment of your ad dollars.
If you couldn’t tell, we are not fans of passively letting campaigns run. No matter how well a campaign is doing, we constantly check in to understand how we can make your ad dollars work harder for you. A campaign not watched closely will waste your money, sometimes drastically. Ask our Pittsburgh pay per click advertising team about “DOHA.”
We provide data and insights on a weekly basis with full transparency. When things are going well, we’ll share why. When performance is down, we don’t sugarcoat the news and provide recommendations on how to right the ship. Your dedicated account manager will discuss findings with you on set calls weekly or at an interval of your choice, looping in other team members and analysts as helpful to the conversation.
We are experts in pay per click management. As such, we offer additional related services, depending on what your account needs. These services include the following and more:
- Shopping campaigns (formerly called PLAs)
- Landing page creation
- Retargeting campaigns
- Video campaigns
Bing and Google Ads Campaign Management
We Deliver Better Bing and Google Ads Campaign Management.
That way, you can get greater results from your PPC campaigns with complete transparency. DOM has successfully helped clients in dozens of industries with pay per click management for more than a decade. Learn more about how our commitment to growth feeds our desire to deliver high quality and long term results for our clients.
We never take a single penny of any online advertising spend, which means our clients only pay for the ads, not a commission.
- Account set up and makeovers
- Full account management
- Keyword research and management
- Ad creation and testing
- Bidding and budget control
- Landing page testing and conversion rate optimization
- Export PPC campaigns to test and target specific markets
- Special private offerings from Google and Bing
- Updates and reporting
Get More From Your PPC Campaigns
Whether you’re struggling to get the results you need from your Bing and Google Ads campaigns, or if you’re relatively new to the search engine marketing scene, you’ve come to the right agency. Our proven process with search campaigns on all of the relevant platforms, plus our consistent execution can help your business grow confidently online.
Frustrated With Your Current Bing And Google Ads Campaigns?
- My cost-per-lead is too high, yet I have to keep spending to meet my boss’ targets.
- The sales team complains our leads aren’t the right people.
- My Bing and Google Ads campaigns are on auto-pilot and I don’t know what to do.
- Our franchise locations aren’t all getting the same results and I have to deal with the complaints about not treating everyone equally.
- PPC is performing okay, but I’m struggling to scale our efforts to drive more sales and meet board expectations.
- I can generate leads from smaller companies, but am not reaching enterprise-level businesses.
- My agency doesn’t come to me with ideas—I have to set the strategy by myself.
If any of this sounds familiar, just know that you’re not alone—we solve these problems for our clients day in and day out. As a Pittsburgh-area digital marketing company with decades of experience, our PPC experts can maximize your marketing campaigns.
Ready to get a free, no-obligation consultation with one of our digital marketing strategists?Contact Us Today