Branding

Branding Services

When your brand is ready for a new look and feel, you’ve come to the right place. At the end of the day, your brand is your identity. Our experts will help you define exactly who you are and walk you through the process each step of the way.

We are home to a few wordsmiths who are passionate about helping your brand find its true voice. From digital to print, press releases and more, our team is well-versed in every medium you can think of when it comes to getting your message out to the world.

Let's Build Something Great Together
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It starts with an Audit & Research

You can’t get where you’re going if you don’t pay homage to where you’ve been. Our branding process begins with an audit of your brand, from your website to social, and any other materials you have. From there we’ll determine strengths and weaknesses and get to work on researching the right direction for your brand and specific industry.

2

Next, comes the fun part

Once the research is in place our team will begin the ideation and strategy process, making sure we bring you plenty of creative ideas that are unique and strategic for your specific brand. We will then get to work on executing your new look and feel, and coming up with a campaign to let the world know it. But it doesn’t stop there. We’re in this for the long haul. We will continue to monitor and measure performance for continuous success, making adjustments when necessary.

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Key Messaging

Once we get to know a bit about your brand, we’ll start with creating a foundation for your brand messaging, which we refer to as key messaging. This includes the most important facets of your brand which you should be telling the world about. We will also put a strategy into place which will determine the best places to deploy this messaging.

4

We have plenty of words to go around

No task is too large or too small for our writers. If your brand needs a new tagline, we have your back. Can’t think of a witty subject line for that email? Give us a call. From on-going campaigns to daily advice on all things content, we will provide you with the right messaging for your target audience so that you can focus on other things.

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What People Are Saying

Ian Brown testimonial for a Pittsburgh marketing firm

“Working with DOM is like working with colleagues who have our company’s best interest at heart. Our CMO introduced me to them eight years ago, and I have been using them for our digital marketing needs ever since. Their status as a trusted Google-partner is comforting, but we’re loyal to them because the quality of their services is unfailingly effective.”

- Ian Brown, Director of Marketing, Appify
Dan Bernoske testimonial for a Pittsburgh marketing firm

"DOM is a digital marketing firm that consistently delivers quality leads for me and my clients. Their account management team is responsive, they continuously provide insights, and they share innovative new approached to digital marketing. After many years in search of a go-to digital agency, I have found one in DOM. I strongly recommend and promote them to anyone."

- Dan Bernoske, Managing Director, Cortado Group
Shannon Javetz testimonial for a Pittsburgh marketing firm

"No matter what you’re trying to market, DOM will learn about the product so they can provide the best support. Their responsiveness to the adjustments we need helps us better interpret and improve our conversion numbers. They offer suggestions, but they don't come across like pushy sales pitches, which can often happen with other agencies."

- Shannon Javetz, Associate Director of Advertising, SCAD
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