Tag: ppc audits

Hungry for Better PPC Performance Analysis? It’s as Easy as Pie…Charts!

Analyzing your PPC campaigns with pie charts reveals actionable insights. And it does so visually. Pie charts show you how large a slice each campaign… Read More

Pivot Tables: The Unsung Hero of PPC Performance Evaluation

June 10, 2020 |   , ,

Analyzing your PPC campaigns by location reveals actionable insights. It helps you spend your digital advertising budget more efficiently. Once you discover where your ads… Read More

How to Pinpoint PPC Performance Changes

You need to be able to pinpoint PPC performance to improve it. Comparing current performance to a previous period is a solid way to start.… Read More

Sample Bias: Personal and PPC Pitfalls

Have you ever noticed that it seems you always turn your USB the wrong way round when you go to plug it in? So you… Read More

Google AdWords Certified Partner: Changes to PPC Certification

Seems you can’t stop Google from making major announcements this month. From changes to Google local business listings (now Places pages) to seemingly the entire… Read More

Google Ads Audits

December 4, 2009 |   ,

Just a quick housekeeping note: we wanted to announce a site we launched offering Google Ads audits. Good for Yahoo! Search Marketing and Microsoft adCenter, too,… Read More

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