How to Pinpoint PPC Performance Changes
You need to be able to pinpoint PPC performance to improve it. Comparing current performance to a previous period is a solid way to start.… Read More
Tag: ppc audits
Sample Bias: Personal and PPC Pitfalls
Have you ever noticed that it seems you always turn your USB the wrong way round when you go to plug it in? So you… Read More
Google AdWords Certified Partner: Changes to PPC Certification
Seems you can’t stop Google from making major announcements this month. From changes to Google local business listings (now Places pages) to seemingly the entire… Read More
Google Ads Audits
Just a quick housekeeping note: we wanted to announce a site we launched offering Google Ads audits. Good for Yahoo! Search Marketing and Microsoft adCenter, too,… Read More