Google’s ‘June 2019 Core Update’ Just Started (Here’s What We Know So Far)

google updates 2019 - the june core update underway

Google is updating it’s search engine algorithm this morning, according to an announcement per the company. Monday’s Google algorithm update will serve as a core algorithm update. Google is calling the change, “June 2019 Core Update.” While the search engine makes hundreds of tweaks annually to its algorithm, this is the second round of core changes that have been announced as official Google updates in 2019.

While the algorithm update’s name is far from clever, the announcement marks a change in the way Google handles search algorithm updates. Every few months, Google performs core updates to its search algorithm. But typically these core updates are discovered by site owners monitoring their rankings and traffic. In this case, Google got ahead of site owner speculation by announcing the change 24 hours prior.


Danny Sullivan, Google’s public search liaison, said that Google’s altered PR approach to this core update does not signify a more robust change.

As for the exact time, the June 2019 Core Update will trigger, that remains unknown. What I can say is that DOM’s search traffic is experiencing a soft bump this morning. Such information won’t be meaningful until we can detect a sustained traffic trend in either direction. But so far, so good.

This past March, a similar core quality adjustment was also made, so this is the second round of major Google updates in 2019.

We can’t speculate on what June 2019 Core Update’s impacts will be, however, we can safely surmise it will continue to reward strong content marketing efforts. Google search ranking still relies heavily on authoritative backlinks and informative content.

Aside from today’s June 2019 Core Update, Google is also embroiled in a potential DOJ anti-trust case. The effort to reel in Google’s alleged monopoly could result in a bipartisan investigation. Google has a history of quelling government concerns over its business practices, mainly by making preemptive changes.  The magnitude of an anti-trust investigation into Google, Amazon, and Apple, could have resounding effects across consumer and digital marketing platforms.

If you believe your site’s rankings or traffic were negatively impacted by the results of this algorithm update, please learn more about our professional SEO services or contact us for an assessment.

About The Author

Cory Hedgepeth is a staff writer and Senior Digital Marketing Strategist for Direct Online Marketing. He covers trending news in search engine optimization, email marketing, and social media. Cory has contributed to Clutch, CustomerThink, the Institute For Entrepreneurial Excellence at Pitt, and major publications like USA Today over the span of 10-plus years. His career in digital marketing began in 2001. Today he consults for global brands on search engine optimization strategy, including content marketing efforts. He’s a diehard Kansas City Chiefs fan who bravely faces their annual playoff choke jobs.

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