glossary Category: C

By DOM Team| 1 Min Read | September 19, 2017

Customer Relationship Management (CRM)

Software solutions that help enterprise businesses manage customer relationships in an organized way. An example…

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By DOM Team| 1 Min Read |

CSS

CSS – short for Cascading Style Sheet

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By DOM Team| 1 Min Read |

Crawler

Component of a search engine that gathers listings by automatically “crawling” the Web. A search…

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By DOM Team| 1 Min Read |

Cost per Impression (CPM)

A common internet marketing cost structure, especially for banner advertising. You agree to pay a…

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By DOM Team| 1 Min Read |

Cost per Click (CPC)

A common way to pay for search engine and other types of online advertising, CPC…

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By DOM Team| 1 Min Read |

Cost per Acquisition (CPA)

An online advertising cost structure where you pay per an agreed upon actionable event, such…

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Cookie

Think of cookies like Batman’s Bat Tracer. When you visit a website, Batman sticks a…

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By DOM Team| 1 Min Read |

Conversion Rate Optimization

Depending on what your site deems as a conversion, there are steps that can always…

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By DOM Team| 1 Min Read |

Conversion Rate

This statistic, or metric, tells you what percentage of people is converting (really!). The definition…

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