Just a quick reminder that our very own Paul Woodhouse will be presenting “How to Perform an SEO Site Audit” today at noon Eastern for the Search Engine Marketing Professionals Organization (SEMPO). We’re pleased to have had Paul selected by SEMPO to deliver this presentation.
This Webinar isn’t for everyone, but will be huge for some. Here’s a little more information so you can decide whether it’s worth saddling up with a sandwich during lunch*.
* Or the appropriate meal / snack during your morning on the West Coast or evening in Germany or wherever you are. Me? I’m a sandwich freak, so if I were hungry, I’d be gnawing on a sandwich no matter what time of day.
Who Should Attend?
This is aimed for any marketing professional or business owner with basic level (or even no) search engine optimization skills. If you don’t understand why your site isn’t ranking higher in Google and bing for important search terms, you need to attend.
Who Should Not Attend?
Pros: you can skip this one. SEMPO did a similar session on SEO audits for experienced SEOs recently, so we’re not duplicating that material.
Non-pros whose sites have no search visibility and don’t care about increasing traffic: if you exist, you can skip, too.
Busy non-pros who do care about better understanding SEO: skip, but send someone else in your place to take notes.
Why You Should Attend
Demystify search. The search engines guard their ranking formulae (or algorithms) more closely than Colonel Sanders’ corporate descendants guard his 11 secret herbs and spices. But there are certain things that have been proven to help or hurt sites’ rankings.
- Chock full o’ information. This Webinar is so packed with useful information, it may even come off a little dry…unlike the Colonel’s delicious, delicious chicken. Fortunately, Paul has a background in teaching and speaking and can keep it interesting. Plus he has a delightful English accent so you can imagine Paul McCartney or John Cleese is delivering an SEO tutorial.
- Ask questions. The last 15 minutes will be devoted entirely to your questions. If you’re left wondering something about how SEO works or about your own site, it’s your own fault. (Or that we had a packed Webinar and couldn’t get to all questions in the time allotted.)
- It’s Free. The only payment is 45 minutes of your time.