Category: SEO

Image SEO: Does Alt Text Still Matter? (Updated January 2020)

January 9, 2020 |   , , ,

With all of the buzz following Google’s redesign of their image search UI in February 2018, alt text for images SEO is back with a vengeance.… Read More

Video Hosting: YouTube or Vimeo?

December 26, 2019 |   , , , ,

When it comes to video hosting sites: YouTube is tops for sheer reach Vimeo provides a better venue for gated content Do both if you… Read More

Readability Analysis in the Yoast WordPress Plugin: Tips to Improve Your Writing and SEO

This blog post explains the 7 readability checks that Yoast performs on your text via their WordPress plugin. Taking guidance from these checks and editing… Read More

Craft CMS vs. WordPress: An Ultimate Beginner’s Guide

November 27, 2019 |   , , ,

The Internet’s most popular Content Management System (CMS) is WordPress. And while it may feel as though every single site today uses WordPress by default,… Read More

Does Social Media Influence SEO? Decoding Matt Cutts’ 2014 Response

We’ve all heard the hogwash that social media activity doesn’t improve SEO rankings. We also understand that Google itself contributed to this potential misconception. Back… Read More

5 Ways to Make Your Holiday Landing Pages Stand Out

With October coming to an end, e-commerce sites everywhere are getting ready for the holidays. Whether you’re gearing up for a Black Friday or Cyber… Read More

The Google BERT Update: Context is More Important than Ever

Google’s BERT update is now officially rolling out, according to Google’s Pandu Nayak, and it’s one of the biggest updates we’ve seen since the 2018… Read More

Internal Links: How Much Do They Affect SEO In 2020?

Internal links are and (very likely) always will be highly important to your website’s rankings in Google. In this article I’ll give insight on why… Read More

Australian SMB Ombudsman Says ‘Dodgy Practitioners’ Of SEO Need Regulation (Updated October 2019)

Australia is set to become the first nation in the world to draft legislation which would protect consumers from digital marketing scams. The Australian Small… Read More

How To Minify JavaScript And CSS Files: Crush Unminified JS And CSS Issues

September 23, 2019 |   , ,

You’ve probably heard about the benefits of having a fast loading website from more digital marketing professionals than you want to admit. One of the… Read More

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