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Subpage

A page that appears below the top-level pages in a website’s navigation. These pages often appear as drop-downs in a top navigation bar or sidebar menu. Think of subpages as “child pages” of the “parent page.” For example www.yoursite.com/about-us/ would be a subpage of www.yoursite.com while www.yoursite.com/about-us/contact is a subpage of www.yoursite.com/about-us.

More Questions People Ask About Subpages

What is the difference between a page and a subpage?

When talking about the content of a website, referring to one thing as a page and another as a subpage suggests something about that page’s position in the hierarchical structure of the website as a whole. A subpage is not at the top of the hierarchy. A subpage is subordinate (or under) some other, higher page. Calling something a subpage suggests that it stands in a child-to-parent relationship to the page above it in the website’s organizational hierarchy. A page can be used loosely to refer to any given page on a website. However, if you were to apply a strict distinction between page and subpage, you might say that there is only one page on a website—the homepage (or root domain)—because that is the only page on the site with no page above it.

What is an example of a subpage?

The SEO Services page in this example is a subpage of the home page. Example-of-a-subpage-on-the-DOM-website
  • Home page URL: https://www.directom.com/
  • SEO Services page URL: https://www.directom.com/services/seo/
Comparing the URLs of the two pages shows where each page falls in the hierarchy of the website. The home page (https://www.directom.com/) is the highest page, and therefore under a strict definition, the only page on the website. Conversely, the SEO Services page (https://www.directom.com/services/seo/) is a subpage to the home page. If you have any other questions about over 200 other marketing terms, please check out our entire glossary or chat us with your question! A team member will answer it as soon as possible. You may also be interested in subscribing to our YouTube channel for more digital marketing education.