Political Marketing

Sarah Palin Most Searched For Term on Internet Since Al Gore Invented It

By DOM Team| 1 Min Read | September 5, 2008


Now here’s the closest thing I could find to a pitbull wearing lipstick, and probably a reminder why you don’t leave pooches alone with your make-up bag. I mean, it’s the wrong color for its fur-tone and everything.

Although I did find this chavette pikey pic of a pitbull wearing a hoodie languishing in Google’s image search:


I shall avoid any political reference to Ms. Palin, and I’m only mentioning her at all to point out that since she’s been plucked from relative obscurity last week, she’s (to quote fivethirtyeight.com) generated more US-based internet search traffic than Britney Spears, Paris Hilton, Michael Phelps and Barack Obama combined:

Yes, ironic isn’t it.

Anyway, you can go and play around with Google Trends and put in the names of you and your competitors to see who has that certain flavor of the month edge. Or you can throw some keywords related to your business or industry and see which are generating more buzz than a beekeepers convention.

Chances are, you’ll be flatlining in comparison to Jerry Springer+Palin.

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