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Billy Wright

Head of AI & Marketing Innovation

Billy Wright

Billy brings to DOM over 15 years of experience in digital marketing and SEO services, in addition to his work within AI on Generative Engine Optimization strategies. He’s had a lot of exciting jobs over the years (ask him about the goat farm), but eventually settled on SEO as his professional calling.

Billy has worked with websites since building his first site in the mid-1990s, eventually learning about SEO in its earliest days. He would go from there to work in many industries, including doing SEO within the entertainment industry, the auto industry, the steel industry, and consumer goods. Billy has created or consulted on over 500 websites.

Now he does it for DOM’s clients.

Recent Posts By: Billy Wright

GEO for Healthcare: Being the Answer AI Trusts on Sensitive Topics

8 Min Read | September 3, 2026

First came WebMD, then came ChatGPT. Patients now describe their symptoms to AI models before they describe them to a physician. They ask Gemini for…

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This Is the Real Reason Claude Is Introducing a Watermark

7 Min Read | August 27, 2026

My theory may surprise you By Billy Wright, Head of AI at Direct Online Marketing TL;DR: Claude now invisibly watermarks everything it generates. The official…

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How To Optimize for ChatGPT in 2026

12 Min Read | August 5, 2026

How To Do SEO for ChatGPT Face it: AI isn't leaving - no matter how much we hate it. So, what can we do now?…

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OOPS! It’s All SEO…Sort Of: What Is Agentic Engine Optimization?

12 Min Read | August 4, 2026

AI Summary Of This Content Man, the web has changed a LOT in the last couple years. For as long as I have worked within…

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How Industrial Manufacturers Can Optimize for ChatGPT and Google to Grow AI and Search Traffic

8 Min Read | June 25, 2026

Picture a procurement engineer who, five years ago, would have picked up the phone and called three suppliers before lunch. Today that same engineer opens…

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