Test. Test. Test. We hear it all the time, but what exactly should we be testing? This infographic provides you with six different ways to split-test your display ads, including retargeting ads. Mix and match the tactics and eventually, you’ll find the sweet spot!
When it comes to tracking digital advertising goals, measuring your return on investment, or ROI,…
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As you prepare your ads for Black Friday and Cyber Monday (They’re just over a…
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You need to be proficient with Looker Studio filters - or any data reporting and…
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