Google Ads

AdWords Upgraded URLs: Are You Ready?

By Nikki Powley| 2 Min Read | June 23, 2015
LinkedInFacebookTwitter
AdWords Upgraded URLs

Google announced Upgraded URLs in February and the end of destination URLs as we know them is finally in sight.

 

What does this mean for your account? Don’t worry – we’ve got you covered. Here’s a quick recap of what’s happening on July 1 and what you need to do.

 

Upgraded URLs will be a timesaver for many advertisers. Here’s why:

  • Change URL tracking without resetting your ads. Upgraded URLs allow you to enter your landing page separate from tracking information instead of updating the entire destination URL.

 

What you need to do next will depend on the answer to one simple question.

 

Do you use URL tracking?

 

No, I don’t use URL tracking. You’re all set. Google will automatically move your destination URLs to the new final URL field. DOM Tip: You should probably give your ads a quick check after July 1 just to make sure everything is still in working order.

 

Yes, I use URL tracking. You will have to manually update your destination URLs to the new upgraded URL field before July 1. AdWords Help provides a great resource on how to get started.

 

Now see, that wasn’t so bad after all. Happy advertising!

Related Articles

All Blogs
are-you-getting-bad-quality-leads-from-performace-max-dom-blog
By Ryan Norman| 10 Min Read | July 12, 2024

Are You Getting Bad-Quality Leads From Performance Max?

Updated: 07/12/2024 Performance Max campaigns in Google Ads promise to simplify your online advertising efforts…

Read Article right arrow
Trademark Approval for Resellers | Approval for Resellers in Google Ads
By Justin Seibert| 8 Min Read | March 8, 2024

Want Approval For Resellers And Partners To Use Your Trademark In Google Ads? (Updated May 2024)

The use of third-party trademarks in Google Ads campaigns is always a risky endeavor. In…

Read Article right arrow
PPC Tips
By Jim Foreman| 11 Min Read | February 8, 2024

Top PPC Tips for Dominating Sales in 2024

Table of Contents Introduction Evolving Trends in PPC for 2024 Embracing the Shift to Voice…

Read Article right arrow