Digital Marketing Blog

The Google BERT Update: Context is More Important than Ever

Google’s BERT update is now officially rolling out, according to Google’s Pandu Nayak, and it’s one of the biggest updates we’ve seen since the 2018… Read More

Google Bert Update

Eliminate Passive Voice to Improve Readability and SEO with the Yoast WordPress Plugin

Ryan Norman | October 25, 2019 |  , , ,

This blog post was written to demonstrate the value of writing in the active voice. (Your passive voice sensor should be tingling). So what do… Read More

Does Passive Voice Affect SEO? Get Rid Of Yoast Readability Problems

Internal Links: How Much Do They Affect SEO In 2020?

Internal links are and (very likely) always will be highly important to your website’s rankings in Google. In this article I’ll give insight on why… Read More

Internal Links: How Much Do They Affect SEO In 2020?

How To Build a Digital Advertising Strategy for Enterprise-Level Lead Generation

Executives at global corporations understand that increasing your ROI relies on a digital marketing strategy that acquires leads and data. But such enterprise-level lead generation… Read More

enterprise lead generation

Australian SMB Ombudsman Says ‘Dodgy Practitioners’ Of SEO Need Regulation (Updated October 2019)

Australia is set to become the first nation in the world to draft legislation which would protect consumers from digital marketing scams. The Australian Small… Read More

australia seo scam kate carnell

How To Minify JavaScript And CSS Files: Crush Unminified JS And CSS Issues

Jonathan Bentz | September 23, 2019 |  , ,

You’ve probably heard about the benefits of having a fast loading website from more digital marketing professionals than you want to admit. One of the… Read More

how to minify javascript and css warnings

How To Prioritize Link Building Tactics During A Site Migration (Updated September 2019)

There’s no getting around the fact that site migrations can be a harrowing experience if details both large and small are not taken care of… Read More

SEO Migration Plan: How To Manage Backlinks To Avoid Issues In Google

Track Data Studio Report Engagement with Google Analytics

Adam Roth | September 6, 2019 |  ,

How to Implement Tracking and Interpret Data for Actionable Insights Yes, you can use Google Analytics to track your client’s interaction with your Data Studio… Read More

Track data studio report engagement with Google Analytics

9 Impactful Digital Marketing Interview Questions That Expose Fakers

Cory Hedgepeth | September 3, 2019 |  ,

Nearly every company can benefit from digital marketing. And many companies struggle with hiring a digital marketing partner. Digital marketing attracts a lot of people… Read More

digital marketing interview questions

The Simple Guide to Creating Buyer Personas

Jump Down to the Free Infographic Buyer beware, or rather, advertiser beware. If you’re an advertiser and aren’t leveraging buyer personas when you create your… Read More

buyer persona guide infographic
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