Digital Marketing Blog

Craft CMS vs. WordPress: An Ultimate Beginner’s Guide

The Internet’s most popular Content Management System (CMS) is WordPress. And while it may feel as though every single site today uses WordPress by default,… Read More

Craft CMS vs. Wordpress: Why Choose Craft CMS (+ It's SEO Benefits)

How to Track Blog Posts by Author in Google Analytics

I won’t bother going into why you need to be blogging in 2019. Any good digital marketer can tell you that. If you’ve seen success… Read More

Author Analytics: How To Track Blog Posts By Author In Google Analytics

Does Social Media Influence SEO? Decoding Matt Cutts’ 2014 Response

We’ve all heard the hogwash that social media activity doesn’t improve SEO rankings. We also understand that Google itself contributed to this potential misconception. Back… Read More

does social media influece SEO? decoding Matt Cutt 2014's response

How Google Determines The Difference Between Sessions And Clicks

Understanding the difference between clicks and sessions is one of the more common challenges marketing professionals face when they analyze data from their Google campaigns.… Read More

How Google Determines Clicks Sessions

5 Ways to Make Your Holiday Landing Pages Stand Out

With October coming to an end, e-commerce sites everywhere are getting ready for the holidays. Whether you’re gearing up for a Black Friday or Cyber… Read More

5 ways to make your holiday landing pages stand out

The Google BERT Update: Context is More Important than Ever

Google’s BERT update is now officially rolling out, according to Google’s Pandu Nayak, and it’s one of the biggest updates we’ve seen since the 2018… Read More

Google Bert Update

Eliminate Passive Voice to Improve Readability and SEO with the Yoast WordPress Plugin

Ryan Norman | October 25, 2019 |  , , ,

This blog post was written to demonstrate the value of writing in the active voice. (Your passive voice sensor should be tingling). So what do… Read More

Does Passive Voice Affect SEO? Get Rid Of Yoast Readability Problems

Internal Links: How Much Do They Affect SEO In 2020?

Internal links are and (very likely) always will be highly important to your website’s rankings in Google. In this article I’ll give insight on why… Read More

Internal Links: How Much Do They Affect SEO In 2020?

How To Build a Digital Advertising Strategy for Enterprise-Level Lead Generation

Executives at global corporations understand that increasing your ROI relies on a digital marketing strategy that acquires leads and data. But such enterprise-level lead generation… Read More

enterprise lead generation

Australian SMB Ombudsman Says ‘Dodgy Practitioners’ Of SEO Need Regulation (Updated October 2019)

Australia is set to become the first nation in the world to draft legislation which would protect consumers from digital marketing scams. The Australian Small… Read More

australia seo scam kate carnell
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