Digital Marketing Blog

Jump Down to the Free Infographic Buyer beware, or rather, advertiser beware. If you’re an advertiser and aren’t leveraging buyer personas when you create your… Read More

LinkedIn is unquestionably the leader in social media networking for business professionals. Yet many of us don’t take the time to optimize our LinkedIn pages.… Read More

Direct Online Marketing has been awarded an Export Achievement Certificate from the U.S. Commercial Service for DOM’s work helping clients sell into foreign markets around… Read More

DOM Senior Digital Marketing Strategist Jonathan Bentz made an appearance on “5 Minutes With,” a podcast series by Bluehorn.com’s Vice President of Technology, Wes Benwick.… Read More

  ByteDance, a Beijing-based multimedia business, has launched a new search engine in China. ByteDance is also expanding into workplace messaging and streaming music. The… Read More

Sales are down. You’re feeling the pressure to get them up. Naturally, you surmise that you need to increase traffic. Many marketers see improving traffic… Read More

Landing page optimization drives ROI like few other website strategies do. When you properly optimize your landing page, you capture the most revenue benefit from… Read More

Marketers near and far are asking, what is Google Discover and how can I optimize for it? Google Discover optimization aligns itself with some similar… Read More

Google Analytics is a core component to an online marketing strategy for your website. If you have not yet installed Google Analytics (GA) on your… Read More

Just a mere mention of GDPR can send company executives into a rabbit hole filled with anxiety. Make no mistake about it, GDPR is incredibly… Read More